by Jen Horner June 27, 2016 Follow @mtmlinguasoftJune 27, 2016 sweaters or jumpers? In the Mirror Idioms blog series, we compare idiomatic phrases from around the world. Certain human experiences are universal, but different cultures use different concepts to describe them. This concept is also the driving force behind international search engine optimization (SEO). SEO … Continue reading Mirror Idioms: Concepts Behind International SEO
by Ashley Overton June 16, 2016June 16, 2016 A third of online shoppers have purchased goods from another country. Those living in Australia, Canada and Russia are the most likely to buy internationally. In Asia and India –– two of the fastest growing markets for ecommerce, with YoY growth in the 30 or more percentile … Continue reading A Short and Sweet 4-Step Outline to Thinking Through Your International Shipping Strategy
by BusinessVibes March 12, 2016 Follow @businessvibesMarch 12, 2016 The great news about business is that it never stands still. Regardless of the industry, businesses are encouraged to change, to move with the times, and to expand beyond their owner’s wildest dreams. With international investment on the up there has never been a better time … Continue reading How to Successfully Link SMEs to International Markets
by Timi Garai March 10, 2016March 10, 2016 You decided to go global with your beloved products. (It’s awesome.) But you’re suddenly faced with so many unanswered questions: Will I have a good product market-fit? Will my expenses pay off in a foreign country? Have I prepared everything to conduct legal sales? Asking the right … Continue reading 5 Core Principles of Launching an International Ecommerce Store
Owen RadfordNovember 7, 2015 International SEO isn’t too dissimilar to the more familiar practice of native SEO, however it does involve a bit of additional effort in preparing your site to target specific countries or languages. You may have traffic coming from another country, know that many of your customers speak a different language, or … Continue reading Getting To Grips With International SEO
By Shane Barker November 4th, 2015 International SEO is becoming increasingly important for online companies to meet their ultimate aim of growth. Due to the Internet, expanding your business to any country in the world is fortunately a click away. All you need is an optimized website that caters to audience across national borders. However, doing … Continue reading International SEO: How to Fix & Prevent Duplicate Content Issues
Luana SpinettiAugust 21, 2015 It can get difficult to rank your website on Google now a few years ago, especially if you run multiple versions of your site to accommodate the needs to multi-language, multi-country users. It makes sense for the search engine to get more “picky” about who to rank and how, but there … Continue reading International SEO: Hreflang Tag For Location Targeting
Harry WhitehouseJuly 29, 2015 As the Internet becomes increasingly available in different regions around the globe, new ecommerce markets are emerging, opening the doors for online businesses to make the move and sell internationally. So, if you are an online business owner looking to take the leap and expand to global markets, where should you … Continue reading The Top 5 Countries Your Online Business Should Consider When Going International
Mars DorianJune 26, 2015 I recently read a revealing interview with Netflix’s CEO in Der Spiegel, one of Germany’s biggest news magazines. The CEO said he was proud of the global success of their in-house productions like House of Cards and Orange is the New Black. The journalist asked whether people from all around the … Continue reading Should You Create Different Social Media Posts for International Clients?
Navah HopkinsMay 24, 2015 We live in an increasingly shrinking world, and it’s become easier than ever to be an international vendor. Depending on what threshold value you use to calculate “ecommerce” there’s between 110,000 and 24 million ecommerce sites in the world, but only a fraction of them truly serve an international audience. What … Continue reading International PPC: 3 Reasons You Can’t Afford NOT to Go International
