Spencer X. Smith — June 25, 2017 Follow @spencerXsays — June 25, 2017 27707 / Pixabay Big Data. Business Intelligence. Predictive Analytics. Strategies reserved for huge companies with huge budgets, right? Wrong. Have a LinkedIn profile? This article is for you. Last year, Microsoft turned heads in the tech and social media world when it … Continue reading LinkedIn Provides Business Intelligence You Can’t Afford to Live Without (and You Don’t Need to Pay LinkedIn a Penny to Get It)
From increased efficiency in campaign management to stronger personalization, columnist Adam Grow explains how AI is changing the face of digital advertising. Adam Grow on June 12, 2017 Technology is advancing at an accelerated rate, and the far-fetched dreams of yesterday are quickly becoming the innovations of today. For the longest time, artificial intelligence … Continue reading The value of applying artificial intelligence in display advertising
Warren Knight — June 9, 2017 Follow @warrenknight— June 9, 2017 ACCORDING TO RESEARCHER GARTNER, AI BOTS WILL POWER 85% OF ALL CUSTOMER SERVICE INTERACTIONS BY 2020. AI (Artificial Intelligence) has been a hot topic in 2017, especially when looking at the future of Artificial Intelligence in Social Media. Investment has been growing in AI, … Continue reading The Future of Artificial Intelligence in Social Media
What’s on the horizon for Google AdWords? Columnist Frederick Vallaeys provides a behind-the-scenes look at some new AdWords features from a presentation at Google Marketing Next. Frederick Vallaeys on June 8, 2017 Google recently shared their 2017 AdWords product roadmap at Google Marketing Next. Because the audience is primarily comprised of executives at … Continue reading The AdWords 2017 roadmap is loaded with artificial intelligence
From Data To Intelligence And Intelligence To Wisdom by Prodeep Bose , Columnist, June 2, 2017 If wisdom is the quality of having experience, knowledge, and good judgment, then the human manifestation of this quality pales in comparison to data-driven wisdom. Did you know… People’s credit scores foretell how good they’ll be at taking medication … Continue reading From Data To Intelligence And Intelligence To Wisdom
Jessica Collins — May 3, 2017 — May 3, 2017 There’s little controversy over the value of emotional intelligence (EI). Yet most efforts still focus on arguing its importance without much, if any, organizational scaffolding in place to support its pursuit. This article gets right to what you can do, right now. These are everyday … Continue reading 30 Emotional Intelligence Training Opportunities Hidden in Your Workday
It’s not just the latest buzzword. Columnist Peter Isaacson discusses the impact of AI on B2B and how you can incorporate it into your own marketing processes. Peter Isaacson on February 22, 2017 We’re just a couple of months into 2017, and you may already be sick of hearing about the latest overhyped marketing … Continue reading 3 ways artificial intelligence is transforming B2B marketing
Kent Campbell — February 14, 2017 Follow @reputationx— February 14, 2017 There are two parts to your reputation: what you do and what people say about you. If people are consistently saying negative things about your company, it’ll ultimately catch up and stunt your growth. Although there are entire books about reputation and how it … Continue reading What is Reputation? People, Crowds, and Artificial Intelligence Decide
Manny Veiga — February 10, 2017 — February 10, 2017 Finally, robotic beings world rule the world. OK, not really. But, robots and artificial intelligence are certainly having a major impact right now on the global workforce. In her most recent LinkedIn Pulse piece, March Senior Vice President Juliana Allen summarized statistics from a … Continue reading Robots and Artificial Intelligence: The Impact on Jobs
by Tobi Elkin@tobielkin, December 29, 2016 In a bid to understand the way in which artificial intelligence (AI) is related to programmatic media, Real-Time Daily spoke to Tomer Sade, CEO and founder of Wise Data Media. The company markets an AI, real-time bid management system that aims to facilitate marketing decisions across all digital channels. … Continue reading How Artificial Intelligence Ties Into Programmatic Media
