Stacey Rudolph — June 23, 2017 — June 23, 2017 Unlike in the past when consumers used to browse the internet from the PC only, these days the average consumers switches from device to device on a daily basis. This is what is known as cross-device consumption. According to Marketing Land, the typical consumer now … Continue reading Why Marketers Should Embrace Cross-Device Marketing Strategy [Infographic]
Zac Johnson — June 18, 2017 Follow @zacjohnson— June 18, 2017 We all know that online video and mobile usage is surging at levels we’ve never seen before. While there are more than a billion active websites and blogs on the internet today, in the coming months and years, online video is going to continue … Continue reading The Future is Online Video, and Here are the Stats to Prove It [Infographic]
Kevin George — June 18, 2017 Follow @imkevin_monk— June 18, 2017 Email Marketing is still a widely used medium to reach a large set of audience. With a plethora of email clients available, it remains a challenge for email marketers to reach each and every subscriber in their list. No doubt, email marketing can bring … Continue reading Major Rendering Challenges Faced by Email Clients and Their Workarounds [Infographic]
Bonnie Harris — June 16, 2017 Follow @waxmarketing— June 16, 2017 Why consider micro-influencer marketing? Influencer marketing is already regarded as one of the most popular and reliable techniques in online marketing. Meanwhile, micro-influencer marketing is emerging as the order of the day for many online marketers. Not only big companies but smaller ones are … Continue reading A Guide to Micro-Influencer Marketing [Infographic]
Will Price — June 15, 2017 Follow @lordwilliam— June 15, 2017 Oh, millennials. You wonderful, enormous assemblage of entitled, elusive, digitally-savvy, social-media-fiending, meme-generating, disposable-income-garnering, Kanye-misunderstanding, kombucha-drinking target market. What are brands to do about you? You’re the largest generation to date. Everyone wants your attention, and you know it. Brands try everything tactic in the … Continue reading How Millennials Are Changing the Shopping Landscape [Infographic]
Jomer Gregorio — June 15, 2017 Follow @JomerGregorio— June 15, 2017 With a plethora of digital platforms that people use these days, there is an ongoing pressure among marketers to be available on every platform to maximize their online reach. However, many have misinterpreted the increased need to adopt online platforms to rely solely on … Continue reading 7 Most Effective Email List Growth Tactics in 2017 [Infographic]
Bob Hutchins — June 13, 2017 Follow @Bobhutchins— June 13, 2017 Did you hear the story the other day about how Kim Kardashian lost 100,000 Instagram followers? Her problem? Authenticity. When it comes down to it, authenticity – or credibility, as it’s referred to in a recent infographic from Content Ranked – affects everything in … Continue reading Why Credibility Affects EVERYTHING In Your Business [Infographic]
David Eaves — June 12, 2017 Follow @DavidEaves— June 12, 2017 Remember being a child and building your dream home with LEGO from scratch? I certainly do! Finding all the right pieces was key to constructing the ideal finished product that you had in mind. Sometimes you would look under your bed, your LEGO bucket … Continue reading The Ultimate LEGO Marketing Dream Team [Infographic]
Brian Wallace — June 12, 2017 Follow @nowsourcing— June 12, 2017 The way we work is changing. Decades of economic strife and wage stagnation has left many people searching for a better way to work. Gone are the days of getting a job out of college and staying there until you retire. These days 34% … Continue reading Is The Gig Economy For You? [Infographic]
Justin Herring — June 8, 2017 Follow @justincherring— June 8, 2017 If you spend a few minutes online searching for articles about search engine optimization, you’ll find one marketing expert after another saying SEO is no longer effective. In fact, many of them will tell you this traffic generation method is dead. Others will tell … Continue reading Is SEO Dead? No…And Here’s 14 Reasons Why SEO Is Still Alive [Infographic]
