Tag Archives: Individual

Getting Personal: Retailers Use New Tech to Court Individual Shoppers

Angela Shah       “Personalized shopping” has long been the guiding light for retailers. But in the age of Amazon (NASDAQ: AMZN), traditional stores have been searching for the best way to digitize what was once a person-to-person process. “Internet shopping is now across mobile and Web, and now, the is, ‘How do we … Continue reading Getting Personal: Retailers Use New Tech to Court Individual Shoppers

Is Trust More Important Than Individual Potential?

Jessica Collins — December 15, 2016 — December 15, 2016 Chief Human Resources Officers believe high-potential employees are 91 percent more valuable to their organizations than average employees, so it is no surprise their main concern is retaining them. “High-potential employee” (HIPO) generally refers to one who leadership expects to progress to a much higher … Continue reading Is Trust More Important Than Individual Potential?

Activate Data To Engage The Right Individual

With consumers increasingly expecting personalized marketing messages, columnist Jeff Hirsch predicts that brands’ success will depend on their strategies for data management and one-to-one engagements. Jeff Hirsch on September 24, 2015  People don’t spend money as segments; they make purchase decisions as individuals. Marketers need to reach consumers at this individual level with strategies that … Continue reading Activate Data To Engage The Right Individual

Spotted: Google+ Stories Appearing As Individual Google Now Cards

If you are a Google+ user (with Stories enabled) you may see new notifications in Google Now when a new story has been compiled. Greg Finn on April 6, 2015 Last year’s “stories” release from Google+ was a promising feature that helped condense happenings into a simple story. This feature has not only withstood the test of … Continue reading Spotted: Google+ Stories Appearing As Individual Google Now Cards