Tag Archives: Humanity

Smart marketing still hinges on humanity, not technology

As exciting as technological developments may be, contributor Mike Sands urges marketers to keep their eyes on their customers. Mike Sands on April 4, 2018   Remember what life was like before we had smartphones? We flipped through inches of white pages without a thought, carried impossible-to-fold maps wherever we traveled and never left home … Continue reading Smart marketing still hinges on humanity, not technology

Maintaining Your Brand’s Humanity with Automated Marketing

Liz Papagni — November 22, 2016 Follow @mrktgworx— November 22, 2016 Digital marketing allows so many ways to automate processes, from the collection of leads through your website to the scheduling of social media posts. Automated marketing has, understandably, opened up time in your schedule so you can focus on things you may not have … Continue reading Maintaining Your Brand’s Humanity with Automated Marketing