Jim VassalloSeptember 26, 2015 Social media has exploded over the past five years, with companies using different outlets to post job openings, interact with clients and employees and make major product announcements. So, how does social media impact the human resource industry? We will tackle this question in today’s post so human resource managers across … Continue reading Social Media’s Impact on the Human Resources Industry
Tess TaylorSeptember 25, 2015 How can a small business best handle the challenges of human resource management? The anwer depends on many factors. For example, many businesses have a full division staffed with trained HR professionals to manage all aspects of the business from the people perspective: otherwise known as the human resources department. They … Continue reading How Small Business Owners Can Manage Human Resources
Kevin LawrenceAugust 24, 2015 The Peter Principle, a premise determined by Laurence J Peter – is that anything that works will be used in progressively more challenging applications until it fails. This is ‘the Generalised Peter Principle.’ Based on observation of human behaviour, it was determined that there is normally the temptation to use what … Continue reading Human Performance (And Productivity), the Peter Principle and Hierarchiology
Marketers need to move beyond the data and metrics and remember to make meaningful connections with other humans, says columnist Jim Williams. Jim Williams on July 27, 2015 Everywhere we turn, it seems that automation, software and “over-metricizing” are suffocating our profession. In the endless quest for leads and conversions, we’ve relegated ourselves to growth … Continue reading Have Marketers Forgotten What It’s Like To Be Human?
Ernan RomanJuly 17, 2015 Human Data: The Powerful Differentiator “We believed that with tighter targeting we could increase engagement. By acting on insights from Voice of Customer research, we were able to go far beyond our previous segmentation strategies and now use in-depth self-defined life stages and attitudes toward certain product categories. As a result, … Continue reading Human Data: The Powerful Differentiator
Rob WormleyJuly 10, 2015 Human resources is probably one of the more complicated aspects of running a small business. The complexities of working with people don’t fit nicely on a spreadsheet. Yet HR is incredibly important; employee salaries and benefits make up a huge chunk of your operating expenses. Your employees are one of your … Continue reading The Complete Guide To Human Resources For Small Business
Bob HutchinsJune 30, 2015 When Alexander Graham Bell debuted the first telephone in 1876, you couldn’t buy just one. You had to buy two. One for you. And one for whoever else you wanted to talk to. If you needed to connect with a second friend or business associate, you’d have to buy another pair … Continue reading How Customer Service Is Becoming More Human [Infographic]
Shaun GallegosJune 27, 2015 You and I have likely read our fair share of articles and blog posts on the do’s and dont’s of networking events. As savvy professional social networkers we seek the opinions of others like us and hope to find some magic formula in all those listicles and case studies. And while … Continue reading Networking: Drop the Agenda, Be a Human
Alex MillerJune 3, 2015 How Some Businesses Automate the Personality Out of Their Marketing Marketing automation is gaining traction, but it is still a fairly new concept for many businesses, and many marketers still do not understand how to use it properly. But automation can be highly effective if done properly, and in 2015 the … Continue reading Marketing with a Pulse: Creating Automated SEO with a Human Touch
Andrew GazdeckiMay 27, 2015 The year was 1995. Apple was only a fruit, Android’s were R2D2 and C-3PO, and the only place you saw an app was on a restaurant menu. Fast forward 20 years and I here sit, typing on an Apple while I simultaneously, and aimlessly, scroll through apps on my Android bringing … Continue reading Mobilize Your Business by Keeping It Human
