by Jake Stevens January 5, 2016 Follow @seostevensJanuary 5, 2016 What is A/B Split Testing? A/B split testing is the process of creating one (or more) variants of a webpage with one element tweaked to identify which works better at driving sales or engagement. A/B tests are completed in a controlled manner, with the aim … Continue reading A/B Split Testing Can Perfect Your Website, and Here’s How
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Here’s What 5 Experts Are Predicting For Social Media in 2016
by Sarah Matista January 5, 2016 Follow @sarahmatistaJanuary 5, 2016 Happy New Year from all of us here at Pagemodo! It’s that time of year when we all start making resolutions for our businesses, setting important goals, and scribbling out last year’s date on everything we sign for the next few weeks. It’s also the … Continue reading Here’s What 5 Experts Are Predicting For Social Media in 2016
Project Management Tools for Digital Agencies: Here’s How We Build Your Site
by Andy Holland January 1, 2016January 1, 2016 There are any amount of dull protect management apps out there. But thankfully finding ones which are user friendly and geared towards more creative types is becoming ever more easier. All of them, as you can imagine, are centred around making a project run smoothly through tracking … Continue reading Project Management Tools for Digital Agencies: Here’s How We Build Your Site
Your Domain Name is Your Brand — Here’s How to Pick One
by Tracey Wallace December 30, 2015 Follow @tracewallDecember 30, 2015 Choosing a strategic domain name is not just a task for those starting up their own businesses. For many, the decision to launch your own website comes many years after you’ve already built a profitable venture. The reasons for this are typically: You’ve been successfully … Continue reading Your Domain Name is Your Brand — Here’s How to Pick One
Here’s How to Know What and When to Post on LinkedIn
by Ruthie Abraham December 9, 2015 Follow @RuthieAbrahamDecember 9, 2015 One of the key benefits of LinkedIn is that, after you’ve built up your network, (and as you continue to build it), you can publish content to the site. Anyone can publish to LinkedIn, and as you grow your network, any content you publish will … Continue reading Here’s How to Know What and When to Post on LinkedIn
Purchasing Email Lists For Your Business? Here’s How To Increase Your Responses
by Rick Whittington December 8, 2015 Follow @rickwhittingtonDecember 8, 2015 For B2B companies that want to produce more sales and engagement, effective email marketing campaigns can offer a platform for success. Purchasing email lists offers a much faster alternative to gradually building a list over time. But finding an email list that’s clean and open … Continue reading Purchasing Email Lists For Your Business? Here’s How To Increase Your Responses
Here’s Why Your Sign-Up Forms Suck
by Brooke B. Sellas December 2, 2015 Follow @madSMscientistDecember 2, 2015 In an effort to bring more sanity to 2016, I’ve been unsubscribing from newsletters like a son-of-a-gun. I’m an information hoarder, so if I think something has incredible value I’ll give it a whirl (hence the mass exodus from my inbox at the end … Continue reading Here’s Why Your Sign-Up Forms Suck
Google’s Latest Mobile Shopping Data is In: Here’s How You Can Better Inform Your Holiday Strategy Last Minute
by Spencer Durrant November 20, 2015November 20, 2015 It’s estimated that around 30% of small and midsize business’ annual sales occur during the holiday selling season –– making it a significant driver of overall company revenue. As such, you likely began planning for the holiday season months ago, but some recent data and insights released … Continue reading Google’s Latest Mobile Shopping Data is In: Here’s How You Can Better Inform Your Holiday Strategy Last Minute
Here’s How Marketing Tech Is Different This Holiday Season
Three marketers tell us what new trends and tools they’re seeing in actual use this year, compared to last. Barry Levine on November 16, 2015 Like parents with young children, marketers with marketing technology can see a new level of maturity in each new holiday season. As we enter this year’s holidays, I checked with … Continue reading Here’s How Marketing Tech Is Different This Holiday Season
Your Inconsistent Blogging Is Bad for Business – Here’s How to Change That
by Mary Long November 12, 2015 Follow @MaryCLongNovember 12, 2015 Blogging is a simple way to boost your visibility as a brand, whether you are a one man show or larger operation. But starting a blog and abandoning it – or posting sporadically, every few months – looks really bad. Worse than if you had … Continue reading Your Inconsistent Blogging Is Bad for Business – Here’s How to Change That