Tag Archives: Help

How Conversion Rate Optimization Can Help Your Website

Owain PowellJuly 9, 2015 What is CRO? The web has always had a love affair with three letter acronyms. WWW, FTP, IRC… the list goes on. Well, now there’s a new one on the block called Conversion Rate Optimisation, or CRO for short. You might not of heard of it (true, it’s not very catchy), … Continue reading How Conversion Rate Optimization Can Help Your Website →

How Ecommerce Can Help Your Business Grow

eCommerce

Sahra AshtonJuly 8, 2015 Thanks to the extensive use of the Internet, many industries have changed the way they conduct business. One of the most popular ways of doing business is ecommerce, which refers to buying and selling products online. It’s a reliable way to expand your business, grow your customer base and enjoy a … Continue reading How Ecommerce Can Help Your Business Grow →

How Social Conversation Can Help You Discover Your Brand’s Next Great Campaign

Social Campaigns

In a customer-centric world, social insights are the key to creating effective media partnerships, blog posts, commercials and more, says columnist John Donnelly III. John Donnelly III on July 7, 2015 Read any article about how the marketing landscape is changing, and you’re bound to find a common theme: The customer is at the heart … Continue reading How Social Conversation Can Help You Discover Your Brand’s Next Great Campaign →

How HR Metrics Help You Make Smarter Decisions

Human Resources

Jacob ShriarJune 29, 2015 HR Data is becoming incredibly sophisticated. I met with a business the other day that has four dedicated PhDs in their HR department to handle “big data” analysis. Most HR departments aren’t that advanced yet, but the ones that are taking analytics seriously will have a huge advantage over their competitors. … Continue reading How HR Metrics Help You Make Smarter Decisions →

How Top of The Funnel A/B Tests Help Determine Your Website Content

Marketing Tools

Sid BharathJune 29, 2015 Studies show that 54% of small businesses have a challenge creating engaging content. And even the ones that don’t think it’s a challenge probably haven’t tested their content to optimize it. That’s no small matter. Content is an important part of any online business or any business for that matter. It’s … Continue reading How Top of The Funnel A/B Tests Help Determine Your Website Content →

10 Tools To Help With The Content Creation Process

Content Management

by Steven Eastlack June 26th, 2015 If there is one thing small businesses don’t lack, it’s access to a wide variety of tools to aide in the content creation process. The only true way to figure out which tool you enjoy using the most and find works best is to test them out. But, it … Continue reading 10 Tools To Help With The Content Creation Process →

4 Twitter Tools that Help You With Customer Service

Twitter

VerticalResponseJune 25, 2015 Twitter has fundamentally changed the way that customer service interactions take place. For years, consumer concerns often went unheard or were swept under the rug to protect a company’s overall image. The increased role of social media within product marketing has however, now given buyers in the marketplace much more power to leverage over … Continue reading 4 Twitter Tools that Help You With Customer Service →

Get To Know Your Audience Using Social Media — 10 Tools to Help

Social Media Tools

Jilly BadanesJune 17, 2015 To be successful on social media, you have to know your audience. Imagine you were giving a speech. What if you walked into a room with no idea who was there? What if you didn’t know what the event was even about or why people were there? You might kill it, … Continue reading Get To Know Your Audience Using Social Media — 10 Tools to Help →