Victor Blasco January 10, 2021 Video marketing is the word of the moment: everybody is talking about how video has changed the way businesses connect with their clients. But this is not the first time that video has revolutionized the marketing industry! Back in the mid-20th century, TV commercials proved video’s potential for captivating audiences. … Continue reading The Complete Guide to Effective Facebook Video Ads Campaigns
Victoria Taylor January 7, 2021 Most people negate the fact that your eCommerce store’s most important segment of the buyer’s journey is the fulfillment, not the sale. When you’re running an eCommerce store, your order and product fulfillment can make or break your customer loyalty and brand reputation. Too many bad experiences and your sales … Continue reading The Super Easy Guide to eCommerce Fulfillment for Entrepreneurs
Michael Ugino January 8, 2021 Whether or not you like to read what people think of your products or services, consumers do. Nearly all American consumers, anyway — even when they’re shopping online. In 2018, a study by Power Reviews reported that 26% “consult reviews for every purchase they make online. That number jumps to … Continue reading The Ultimate Guide to eBay Feedback
Michael Ugino January 5, 2021 Before your product listings can sell on eBay, people need to be able to find them. That’s where eBay SEO can help. SEO, which stands for search engine optimization, is the practice of making your listings more appealing to the algorithms that determine which pages show up in search results. … Continue reading eBay SEO for Beginners: The Complete Guide to Optimizing Your Listings
Harvey Singh December 27, 2020 Enterprises, learners, and organizations are making an evident shift from traditional learning to online learning. This apparent swing has initiated the need for a robust learning platform online that delivers apt knowledge to learners. This is a complete guide to Learning Management Systems, which will help every organization and learner … Continue reading A Complete Guide to Learning Management Systems
John Lincoln December 18, 2020 Did you know that only 8% of retail purchases happen online? That, of course, means the rest of these purchases happen offline, in the real world. For merchants who want to build a seamless connection between their in-store sales and their digital marketing, the Facebook API conversions tracker is the … Continue reading A Quick Guide to Facebook Offline Conversions API
Michael Ugino December 18, 2020 We’ve always known product reviews are important for building customers’ trust, but research shows they’re now more important than ever. 81% of consumers say a company’s trustworthiness matters more in 2020 than it did in 2019. To build shoppers’ trust, they need to be able to findall those great product … Continue reading The New Seller’s Guide to Google Shopping Reviews
Bob Van Rossum December 11, 2020 As we head into the new year, executive teams have a lot of decisions to make regarding the future of their brands. What will the marketing budget be used for? How is the target market reacting to the brand? What are the areas the team needs to be focused … Continue reading e-Commerce Recruiters’ Guide to Accelerating Your Growth
Susan Friesen December 7, 2020 3 of the Latest SEO Tips to Grow Your Website Traffic The end of each year is a time for reflection, both personally and professionally. One of the things I start to see in my email inbox and online are expert predictions on 2021 trends around everything from social media … Continue reading Your Guide to SEO Trends 2021
Pushpa Srivastava December 1, 2020 Facebook, despite its fair share of ups and downs, remains a preferred medium to advertise. And facts support this theory too. 67% of social advertisers consider Facebook to be the most effective social media platform they use. These stats make a stronger case: There are 7 million advertisers on Facebook … Continue reading How to Use Facebook for Better Engagement: A Complete Guide
