Tag Archives: great

Consumers’ Great Expectations Will Reinvent Ad-Dominated Marketing Industry

Consumers’ Great Expectations Will Reinvent Ad-Dominated Marketing Industry by Azlan Raj , January 28, 2022 The marketing industry is approaching an acute period of change that will redefine the way brands think about marketing in relation to business operations — but, even more importantly to the way brands relate to people. Creative advertising is and … Continue reading Consumers’ Great Expectations Will Reinvent Ad-Dominated Marketing Industry →

5 Data-Driven Resolutions for a Great Email Year in 2022

Data Driven Techniques

Kathleen Rogers January 4, 2022 As you put your 2022 marketing plans together, you’ll concentrate on acquisition, budget and campaigns. We would like to add another item to your list and move it to the No. 1 priority: Your data! Why data? Because data is the lifeblood of your marketing program. Without fresh, accurate and … Continue reading 5 Data-Driven Resolutions for a Great Email Year in 2022 →

How Companies Can Transform Their People Strategies During the ‘Great Resignation’

Corporate Success

Josh Millet December 17, 2021 Employers are facing stronger headwinds than they’ve encountered in years, from a tight labor market to increased worker mobility (particularly as a result of the shift to remote work). This has led to what’s known as the “Great Resignation,” which refers to hyper-turnover and extreme competition for qualified employees. While … Continue reading How Companies Can Transform Their People Strategies During the ‘Great Resignation’ →

Building a Team: Keep Your Great Team Engaged

Team Management

Cynthia Joyce December 17, 2021 mohamed_hassan / Pixabay Much attention in 2021 has been on employees and rightly so. We’ve all had to adjust in life and work during an extended pandemic. Media reports about the “Great Resignation” highlight the increasing leverage that employees have in today’s marketplace. Quality team members are in demand and … Continue reading Building a Team: Keep Your Great Team Engaged →

16 Great (and Not So Great) Thank You Page Examples to Learn From

Website Landing Pages

Susie Marino November 29, 2021 The worst feeling is when you think your work is complete, but it’s really just begun. You spent all this time prepping an email or building out an ad only to find out that, yes it’s working fine, but it’s missing something… Don’t let this happen to your thank you … Continue reading 16 Great (and Not So Great) Thank You Page Examples to Learn From →

Fact or Fiction? Marketing Executive Search Firm Highlights the Great Resignation

Employees Retention

Bob Van Rossum November 22, 2021 Much has been written about “The Great Resignation”, so we’re going to pile on with some observations of our own. It’s been reported that nearly half of all full-time employees are either actively looking for or considering a new job search. As the leading chief marketing officer executive search … Continue reading Fact or Fiction? Marketing Executive Search Firm Highlights the Great Resignation →

4 Great Tools For New Startups

Startups Tools

Susan Gilbert November 18, 2021 Today I have some tools to help new business owners get off to a great start with their startup. The trend of launching a company online still remains strong. By using the right resources you can get a leg up and start attracting more interested clients and investors. There are … Continue reading 4 Great Tools For New Startups →

What to Do When Your New Job Isn’t as Great as You Hoped

Career Development

Amy Drader October 22, 2021 Vector image created by freepik.com We often go into a new job hopeful and excited. We look forward to new challenges, new coworkers, and even the new boss. But it may not turn out to be as great as we hoped. Whether it’s after the first day, the first week … Continue reading What to Do When Your New Job Isn’t as Great as You Hoped →

Great Is Good. Different Is Better

Business Effectiveness

Elliot Begoun October 21, 2021 We compete, that is what we do. Some more fiercely than others. That competition can be internal, which is where I’ve spent much of my energy and focus. Most competition, however, is outward facing. Athletes compete against other athletes, business people do the same. Heck, there are millions of people … Continue reading Great Is Good. Different Is Better →

6 key elements of a great agile marketing backlog

Marketing Trends

How to keep your agile marketing backlog healthy, built around bite-sized slices of value which can be achieved in a sprint. Stacey Ackerman on October 15, 2021 While agile marketing is more about culture and people than processes and tools, sometimes you just need a really good workflow to get into the rhythm of agile. … Continue reading 6 key elements of a great agile marketing backlog →