Sometimes half the battle of conversion optimization is coming up with ideas for things to test. That’s where this post from columnist Amy Bishop comes in! Amy Bishop on May 3, 2017 About a month ago, I published an article that provided a few areas of consideration when diving into conversion rate optimization, with … Continue reading The great big list of landing page tests to try
Brian Basilico — April 22, 2017 Follow @bbasilico— April 22, 2017 Fixing A Sour Stomach A while ago, I gave up coffee. The reason I gave up coffee is I was drinking a pot of home-ground Starbucks a day and it was starting to bother my stomach. That happens. So I started drinking green tea. … Continue reading How Authenticity, Integrity, and Clarity are Great For Business!
Joe Gillespie — April 20, 2017 — April 20, 2017 One of my favorite campy science fiction movies is the 1997 underrated classic Starship Troopers. Embrace the intentionally hammy acting, the gratuitously guffaw-inducing violence, and the over-the-top special effects, and the movie becomes a definite guilty pleasure. A line spoken in an authoritative tone by … Continue reading How to Use Blog Ghostwriting for Great Content with Busy Executives
Personal Branding Blog — April 12, 2017 — April 12, 2017 There are five essential steps to a great job, provided one is willing to do some hard work; shortcuts reduce chances. The following tips are for those who want to stay in the same field. For those who want to change fields or who … Continue reading 5 Essential Steps to a Great Job
Susan Gilbert — April 10, 2017 Follow @SusanGilbert— April 10, 2017 Improve Your Business Marketing with These 4 LinkedIn Resources Today I have some resources to help you build a great business network through one of the top social networks today — LinkedIn. Here’s four links with tips and tricks to kick start your Monday. … Continue reading Market Your Business on LinkedIn with 4 Great Tools
Sawaram Suthar — March 30, 2017 Follow @sawarams— March 30, 2017 Chef Gusteau Ratatouille said— “Anyone can cook, but only the fearless can be great!” These words can be rewritten perfectly as— “Anyone can write a blog, but only the fearless bloggers can be great!” Other great words, by Albert Einstein— “Try not to become … Continue reading 7 Great Ideas to Create an Engaging Blog That Attracts Thousands of Readers
The Digital Advertising Upside-Down: What Was Great Is Now Deemed Terrible by Maarten Albarda, Featured Contributor, March 27, 2017 How quickly the world can change. Last week I wrote about the fact that U.K. advertisers seemed to move a lot more proactively than U.S. advertisers on addressing YouTubegate. I refer of course to the fact … Continue reading The Digital Advertising Upside-Down: What Was Great Is Now Deemed Terrible
Paula Gomprecht — February 14, 2017 — February 14, 2017 As a woman, I have certain expectations for what a safe workplace should be, and most may not differ greatly from those of my male coworkers. I want to be confident that if I step away from my belongings, they will still be there when … Continue reading Great Expectations: A Personal Perspective on Safety and Security in the Era of Coworking
Jeremy Durant — February 13, 2017 Follow @BopDesignSD— February 13, 2017 A strong B2B website increases the visibility of your brand and attracts your ideal target market. Once you have driven the right traffic to your website, it’s time to focus on converting those visitors into leads. In this blog, we are going to show … Continue reading Great CTAs to Convert Website Visitors
Max Alex — February 9, 2017 — February 9, 2017 1. Digital Video Is Accessible To The Masses What’s so important about digital video content? Everyone uses it! Digital video is used by audiences of ALL ages – it’s not just for younger viewers. Digital video is also an extremely valuable tool. When measuring usage … Continue reading The 3 Reasons Why Interactive Video Is Great For Your Video Content
