Allison VanNestApril 23, 2015 Does your business have a blog yet? What about a Twitter account or a Facebook page? If you’re still not sure whether social media is worth it, consider the costs if don’t bring your marketing efforts into the digital age. The Numbers One of the great advantages of blogging and email … Continue reading Blogging: Good for the Environment and Your Bottom Line
Tag Archives: Good
Is SEO Simply Good Writing?
Mark SchaeferApril 23, 2015 I have been running my own business for about seven years now and creating online content about the same amount of time. The genesis of my business — 2008 — probably represented the apex of the traditional notion of SEO – elaborate schemes for backlinks, keyword stuffing, and jamming links into … Continue reading Is SEO Simply Good Writing?
Change is Good: 7 Reasons Online Marketing is Coming of Age
BusinessVibesApril 21, 2015 Online marketing is constantly changing. But these days it is really coming of age as it becomes more advanced. Online marketing provides value and generates results for businesses, and even those businesses that have focused more on traditional marketing techniques should not dismiss it. Here are some of the reasons why it … Continue reading Change is Good: 7 Reasons Online Marketing is Coming of Age
How To Pick A Good Blog Post Topic
Tommy LandryApril 17, 2015 I have to say, one of the joys of working in marketing is the ability to write and share my own thoughts, expertise, and opinions on a weekly basis. I absolutely love writing and plan to do so for as long as my fingers can type. Of course, it all looks … Continue reading How To Pick A Good Blog Post Topic
What Separates the Good from the Great
Joseph GrennyApril 10, 2015 The question is asked: Are there moments in our day that matter far more than others—when the way we behave has a profound and disproportionate effect on many things that follow? And secondly, if such moments exist, what must we do during those times to ensure the subsequent effects of our … Continue reading What Separates the Good from the Great
Why Cats Will Never Be Good At Internet Marketing
Daniel SmithMarch 30, 2015 It’s no secret that cats are temperamental and can be self-serving – which is why they would make terrible marketers. Remember that time you left the bathroom door open and the toilet paper was torn to shreds? Is that what you want your cat doing to your blog? Making it a … Continue reading Why Cats Will Never Be Good At Internet Marketing
Internal and External Recruiting: The Good, the Bad and the Ugly
Emily RussenMarch 28, 2015 When openings become available in your company, you want to shout: “We are hiring!” far and wide. But before you start yelling from the mountain tops, take a step back and ask yourself: “Where should I start looking for candidates? Should I look internally or externally?” This is a dilemma for … Continue reading Internal and External Recruiting: The Good, the Bad and the Ugly
The Good, The Bad, and the Ugly of Cost Cutting
Ian AltmanMarch 24, 2015 Those who specialize in expense reduction would accurately argue that each dollar you earn in sales contributes a small percentage to profit. But, each dollar you save goes directly to the bottom line. Your cost cutting might be driven by a desire to price your products or services more competitively, to … Continue reading The Good, The Bad, and the Ugly of Cost Cutting
Mail Surveys Are Good Source Of Essential Research
Ron Kurtz, (March 17, 2015) In part 1 of this series, we looked at big data and how it is the focus of much content in business and marketing media. There is no question that big data can be very useful, but big data can only provide a portion of the research that marketers of … Continue reading Mail Surveys Are Good Source Of Essential Research
Lucky Is Good – Strategic Is Better: Making Competitors Green With Envy
ZOG DigitalMarch 10, 2015 Bust out those bagpipes – St. Patrick’s Day is just around the corner! While we all love a good reason to raise a pint, this Irish saint has a few lessons every marketer can learn from. You don’t need the luck of a four-leaf clover to become the brand your competitors … Continue reading Lucky Is Good – Strategic Is Better: Making Competitors Green With Envy