Matt Brennan — August 10, 2018 Follow @MattLBrennan — August 10, 2018 If you want to understand what makes a good blog post, you have to think back to an earlier time in life. Picture yourself in your grade school art class. When you weren’t experimenting with water colors and colored pencils, you probably spent … Continue reading What Makes a Good Blog Post?
Nick Leffler — August 9, 2018 Follow @exprance— August 9, 2018 When it comes to doing any type of work, the price is almost universally the most focused on. Sometimes the conversation devolves a bit and you may hear someone mention you can have a project good, fast, and cheap but you can only choose … Continue reading Does “Good, Fast, Cheap” Pan Out In The Real World?
Julie Paci — August 8, 2018 — August 8, 2018 We’ve all been there. Standing in a cocktail bar with some great friends, talking about email strategy. When the topic of open rates comes up, you excuse yourself because you just know that your sad average of 8% simply won’t stack up. Jerry always comes … Continue reading What is a Good Open Rate and How To Improve It
Bob Apollo — August 8, 2018 Follow @bobapollo — August 8, 2018 qimono / Pixabay Most traditional sales methodologies stress the importance of asking good questions, and there’s no doubt that the ability to ask relevant and effective questions is a critical sales skill. Unfortunately, the essential matching skill of actually listening to the customer’s … Continue reading Asking Good Questions Isn’t Enough…
Jon Mead — July 28, 2018 — July 28, 2018 That may seem like a strange question coming from a tech guy at one of the leading cobrowse companies. Don’t get me wrong, cobrowse is awesome! If you have a website, a SaaS app, or a hybrid mobile app, you should definitely consider using cobrowse … Continue reading What Do You Do When Cobrowse Isn’t Good Enough?
Lacy Boggs — July 20, 2018 Follow @blogspiration42 — July 20, 2018 Many, many years ago, I had a terrible boss. Remember that book/movie “The Devil Wears Prada”? She was like that, but without the redemptive story arc. And one of her favorite phrases to say to me when I didn’t somehow psychically anticipate her … Continue reading This Isn’t a Good Use of My Time
Who, What, Where? Marketers Say They’re Good At Attribution by Ray Schultz , Columnist, July 11, 2018 For all the hand-wringing about attribution, marketers must be getting better at it. Almost 100% are effectively using the science to achieve their marketing goals, and 49% are very successful — best-in-class — according to Measuring Marketing Attribution, … Continue reading Who, What, Where? Marketers Say They’re Good At Attribution
Sylvia Gindi — July 6, 2018 — July 6, 2018 It all starts with the project proposal. From million-dollar ad campaigns to thousand-dollar one pagers, so much of your agency’s success depends on sending persuasive proposals. This guide will show you how to create more compelling project proposal outlines. Of all the documents you’ll … Continue reading How to Create Impossibly Good Project Proposals
Amanda Clark — July 5, 2018 Follow @GrammarChicInc — July 5, 2018 geralt / Pixabay It goes without saying that, when you’re applying for employment, having a good resume is essential. What many jobseekers don’t realize, though, is that the process of writing a resume can be tremendously advantageous—and in more ways than one. It … Continue reading A Good Resume Helps Your Job Search (And Not Just in the Ways You Think)
James Patterson — July 5, 2018 — July 5, 2018 Free-Photos / Pixabay Whether you’re a new business trying to build brand awareness or an established business expanding your reach with digital strategies, you need a blog to vamp up your content marketing campaign. Blogging is an awesome and effective way to reach your target … Continue reading 8 Ways to Make Blogging Easier If You’re Not a Good Writer
