Tag Archives: Goes

Don’t panic when your work presentation goes off the rails. Do this instead

By Stephanie Vozza February 05, 2024 You’re giving an important presentation, and your audience suddenly seems unreceptive and disengaged. Some people start shifting in their seats, crossing their arms, or staring forward blankly. One person starts a conversation with their neighbor, and a few check their phones. You could either ignore these reactions and plow … Continue reading Don’t panic when your work presentation goes off the rails. Do this instead

Alphabet’s Wing goes bigger in the sky-high race to deliver your groceries by drone

By Emily Price January 17, 2024 It’s a bird! It’s a plane! It’s your . . . Walmart delivery? Alphabet’s drone-delivery service, Wing, debuted new aircraft Wednesday that will allow the company to both simplify and streamline larger delivery orders. The new aircraft are capable of carrying 2.5 pounds more than the existing drones in … Continue reading Alphabet’s Wing goes bigger in the sky-high race to deliver your groceries by drone

ChatGPT goes enterprise and other AI martech releases this week

Here are the AI-powered martech products, platforms and features announced this week. Constantine von Hoffman on August 31, 2023 Here are this week’s AI-powered marketing technology releases: OpenAI‘s ChatGPT Enterprise is a business-grade AI chatbot that offers enterprise-grade security and privacy, unlimited higher-speed GPT-4 access, longer context windows and free credits to use the API. … Continue reading ChatGPT goes enterprise and other AI martech releases this week

Microsoft Advertising Goes Through ‘Transformation,’ Rebrands Xandr, PromoteIQ

Microsoft Advertising Goes Through ‘Transformation,’ Rebrands Xandr, PromoteIQ by Laurie Sullivan  @lauriesullivan, July 27, 2023 Microsoft Advertising is rebranding its products, strategy and services, combining and renaming the technology from its recent acquisitions of Xandr and PromoteIQ, and changing some of the processes across its product line. The shift officially begins in August. The new … Continue reading Microsoft Advertising Goes Through ‘Transformation,’ Rebrands Xandr, PromoteIQ

Walmart Connect goes international and adds self-service

A new feature makes it easier for newer and smaller brands to move higher in search results. Nicole Farley on September 19, 2022 Walmart’s marketplace media platform, Walmart Connect, is expanding and adding self-service, making it easier for advertisers and brands to promote products. Search Brand Amplifier. This boosts products advertised in the Walmart marketplace to … Continue reading Walmart Connect goes international and adds self-service

As The Flow Goes: Email Senders Facing Complex Tech Sector, Apple-Google Duopoly

As The Flow Goes: Email Senders Facing Complex Tech Sector, Apple-Google Duopoly by Ray Schultz , Columnist, July 11, 2022 Email, once a direct channel between sender and recipient, is now subject to an ever-more complicated flow. And this is largely due to the mobile-duopoly battle between Apple and Google, judging by Email Flow Structure: … Continue reading As The Flow Goes: Email Senders Facing Complex Tech Sector, Apple-Google Duopoly

Why being purpose-driven goes hand-in-hand with being profit-driven and resilient

Brands that put purpose at the heart of what they do can future-proof themselves in an ever-shifting marketplace. Here’s a framework for becoming purpose-driven. Kim Davis on June 10, 2022   Diane Primo, CEO of Purpose Brand. “For us, it’s about working on things that are focused on making money – that’s really important – … Continue reading Why being purpose-driven goes hand-in-hand with being profit-driven and resilient