Jason VandeBoom March 30, 2021 Many new and scaling companies take an all-or-nothing approach to global growth, believing there’s no point in expansion until “you’re ready” with the currency, the website translation and the team in place. But sustainable international growth should be part of your company’s DNA from the start and not just something … Continue reading How Going Global From the Get-Go Can Help You Grow a More Sustainable Business
Tag Archives: Global
Your Guide to Global SaaS Business Taxes
Nicholas Shaw March 11, 2021 There are, as the old saying goes, only two certainties in life: death and taxes. Whether you specialize in digital PR or you’re running a small online retail business, you need to understand the tax arrangements that apply to you and how they work. While we’re all wondering what the … Continue reading Your Guide to Global SaaS Business Taxes
How Rakuten Viki is promoting K-drama to a global audience
A martech stack featuring Movable Ink and Braze is critical to user engagement. Kim Davis on January 20, 2021 If you’re not familiar with “Healer,” “W” or “My Love From the Star,” and your heart doesn’t beat faster at the mention of Ji Chang-Wook, the chances are you’re not a fan of K-dramas. But there … Continue reading How Rakuten Viki is promoting K-drama to a global audience
Global Social Media Ad Spend Rockets In Q3
Darren Low December 1, 2020 Global ad spend on social media has absolutely gone sky high in Q3. This is post-Covid, of course. However, there seems to be a real boost of confidence too. After the worldwide slowdown in March as COVID-19 spread, social media advertising seems to have had a shot in the arm. … Continue reading Global Social Media Ad Spend Rockets In Q3
A Global Pandemic: How to Adapt Your Social Media Strategy For Q4 of 2020
Marlee Stein November 2, 2020 To say that 2020 has been eventful is a serious understatement. The year started off strong and promising, but quickly took a turn that no one could have predicted. A COVID-19 pandemic, instability within the economy, widespread protests against racial injustice and an “above normal” hurricane season are only *some … Continue reading A Global Pandemic: How to Adapt Your Social Media Strategy For Q4 of 2020
Global Privacy Control group aims to succeed where ‘do not track’ failed
Initiative faces the challenge of gaining publisher and consumer adoption. Greg Sterling on October 15, 2020 A group of companies that includes Mozilla (Firefox) and DuckDuckGo launched a privacy initiative called Global Privacy Control (GPC). A new browser specification, it’s intended to simplify and expedite consumer privacy requests under the California Consumer Privacy Act (CCPA). … Continue reading Global Privacy Control group aims to succeed where ‘do not track’ failed
Navigating Choppy Waters: How to Successfully Launch an Online Startup During a Global Crisis
Dmytro Spilka October 15, 2020 As far as the formation of startups goes, 2020 might go down in history as one of the most uncertain years in which to set up a new business. However, that hasn’t stopped many historical examples of companies that have navigated the choppy waters of economic uncertainty to flourish as … Continue reading Navigating Choppy Waters: How to Successfully Launch an Online Startup During a Global Crisis
How Digital Marketing Helps Businesses During the Global Pandemic
Jock Breitwieser September 16, 2020 In a previous article, we described some key considerations for managing social media during – and after COVID-19. As the ongoing COVID-19 crisis continues to push people to stay inside their homes, brick & mortar businesses are also taking their share of the damage due to the closures. But what … Continue reading How Digital Marketing Helps Businesses During the Global Pandemic
The Digital Era and Global Lockdown: See How These Industries Evolved
The Digital Era and Global Lockdown: See How These Industries Evolved Dana Kachan / 18 Aug 2020 The recent turbulence of Coronavirus made all of us rethink business life. Many industries have started incorporating profound transformation to overcome the recession. The metamorphosis includes day-to-day operations to the business processes of vital importance. Businesses have … Continue reading The Digital Era and Global Lockdown: See How These Industries Evolved
Building Your Website to Meet a Global Audience
Mikel Bruce July 31, 2020 We live in a global business climate, so unless your business is intentionally localized, your website will most likely have web visitors from around the world. If you aren’t considering those global visitors in the design & messaging of the site, you could be unknowingly creating a poor user experience, … Continue reading Building Your Website to Meet a Global Audience