Tag Archives: Future

Apple’s future iPhones and Macs will use TSMC chips made in Arizona

Apple reportedly plans to use US-made chips starting in 2024     Mariella Moon @mariella_moon Apple is gearing up to source chips from a factory in the US within the next couple of years, according to Bloomberg’s Mark Gurman. Company CEO Tim Cook reportedly made the revelation during a meeting with local engineering and retail … Continue reading Apple’s future iPhones and Macs will use TSMC chips made in Arizona

6 data collection tactics for marketing in the cookieless future

When customers are more involved in the process, your marketing automation program will benefit from better data. Chris Wood on November 3, 2022 The end of the third-party cookie doesn’t have to be the end of getting good, useful data. Here are six tactics marketers can use with first-party and zero-party data to keep marketing … Continue reading 6 data collection tactics for marketing in the cookieless future

Why the future of the web is bespoke content

  By Alex Cardinell October 26, 2022 In 2004, a group of academics published a journal article that sought to predict how the internet would evolve as its grip on the mainstream consciousness became absolute. The academics observed a trend for centralization. Content increasingly congregated around “portals”—hubs of information that dominated certain verticals, like travel, … Continue reading Why the future of the web is bespoke content

How indie, BIPOC-owned beauty brands are shaping the future of retail

By Yannise Jean September 22, 2022 As consumers increasingly research the background of the products they love—including who founded the brand—retailers like Ulta, Sephora, and even Target have curated their inventories in response. Now their stores spotlight minority-owned brands, and they’ve formed programs to assist these founders.        Sephora, one of the leading … Continue reading How indie, BIPOC-owned beauty brands are shaping the future of retail

How marketers are preparing for the future of in-game ads

Brands, agencies and publishers approach the rapidly evolving videogame ecosystem. Chris Wood on August 16, 2022 As the IAB rolls out new ad standards for gaming, marketers at brands and agencies are preparing for the future of in-game ads. That’s because more consumers than ever identify as gamers (up to three billion globally), and with … Continue reading How marketers are preparing for the future of in-game ads