Debbie Harris — October 2, 2017 Follow @DebbieLeeHarris — October 2, 2017 illustrade / Pixabay It seems that every week I am asked HOW do I gain clients from LinkedIn. Of course, it is imperative that before you put these three tips into practice, that you have a full completed LinkedIn profile using keywords, etc. … Continue reading 3 Simple Steps to Gaining Clients from LinkedIn
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5 Ways to Leverage Brand Voice and Stand Out from the Competition
Benny Choy — September 29, 2017 — September 29, 2017 With over $ 23 trillion in sales done in Ecommerce, how do you distinguish yourself from the competitors? A huge resonating trend in Ecommerce is having an established brand voice. Everything from your product catalog down to your tweets are part of your ‘image’ and … Continue reading 5 Ways to Leverage Brand Voice and Stand Out from the Competition
How to Get More From Your Next Social Media Contest
Alexa Lemzy — September 29, 2017 — September 29, 2017 Running a social media contest can increase brand awareness and enhance consumer identification with your brand. In fact, 52 percent of consumers say that participating in a contest helps them feel more connected to a brand. But not all social media platforms are the same. … Continue reading How to Get More From Your Next Social Media Contest
13 Things That Set Your Digital Presence Apart From the Crowd
Young Entrepreneur Council — September 29, 2017 Follow @YEC — September 29, 2017 What about your digital brand/footprint sets you apart? 1. Opinionated Content When I write content that I think will be helpful for people, it rarely gets shared. When I write content based on my personal experience in a specific area, it tends … Continue reading 13 Things That Set Your Digital Presence Apart From the Crowd
Publishers need a new definition of UX: From ‘user experience’ to ‘user expectation’
If advertisers want to combat ad blocking, they need to start thinking of user expectation as the new UX and considering how that translates to native formats, believes contributor Casey Wuestefeld. Casey Wuestefeld on September 28, 2017 The rise of ad blocking has placed new emphasis on creating ads which preserve the user experience. … Continue reading Publishers need a new definition of UX: From ‘user experience’ to ‘user expectation’
10 Ways to Attract More Leads from Your Home Page
Susan Gilbert — September 27, 2017 Follow @SusanGilbert — September 27, 2017 Get Better Conversions from Your Home Page Your website’s home page should highlight your products or services in way that captures leads right away. In other words this is prime real estate where the sales ideally flow out of your website. It’s important … Continue reading 10 Ways to Attract More Leads from Your Home Page
User Intent Impacts Revenue From Advertising More Than Most Marketers Think
User Intent Impacts Revenue From Advertising More Than Most Marketers Think by Laurie Sullivan , Staff Writer @lauriesullivan, September 25, 2017 Visitor behavior on a brand’s website impacts revenue, and a series of studies has found that user intent may have a much greater impact on ad revenue than traditional user experience metrics. Through the … Continue reading User Intent Impacts Revenue From Advertising More Than Most Marketers Think
Twitter Optimization: How To Benefit From Your Twitter Analytics Data
By David Schneider September 25th, 2017 Twitter’s analytics dashboard is home to some of the most important data about your Twitter account. In this article, we’re going to look at how you can benefit from your Twitter analytics data. We have a list of 12 benefits to go through, so saddle up. Twitter analytics weren’t … Continue reading Twitter Optimization: How To Benefit From Your Twitter Analytics Data
Scrum Roles from a Lean Perspective
Ian Mitchell — September 22, 2017 — September 22, 2017 AnnaER / Pixabay “It’s weird when you get roles that coincide with your life” – Lily James Introduction Impressive-sounding job titles are a recurring joke in large organizations. They often bear little relationship to the devil’s brew of chaos and drudgery which is a daily … Continue reading Scrum Roles from a Lean Perspective
Instagram Hashtags: Lessons from 5 Awesome Branded Campaigns
Joei Chan — September 22, 2017 Follow @joeei — September 22, 2017 Whenever my colleagues ask, “hey Joei, where did you go for lunch today?” I reply, “check my Instagram story!” Yes. I’m addicted to Instagram. But I’m not alone. According to TechCrunch’s latest study, Instagram has recently rocketed past 700 million users, making it … Continue reading Instagram Hashtags: Lessons from 5 Awesome Branded Campaigns