By Tara Banda, Published October 26, 2014 For any local business, no matter how excellent the customer service is, how groundbreaking the products are, or how well the company is known, there will always be a time when customer complaints come up. You can’t please everyone. However, there are some things you can do handle … Continue reading Solve These 3 Problems to Save Your Business from Complaints
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Insight from Nielsen Shows Print Marketing As Far From Dead
By Abbe Miller, Published October 26, 2014 It’s safe to say retailers are aware that there’s more to digital selling than just creating a website. There are handfuls of social channels to manage, various types of devices to consider and an ever-winding path to purchase to follow. These various touch points were the focus of … Continue reading Insight from Nielsen Shows Print Marketing As Far From Dead
What a Business Owner Can Learn from Gamification Techniques
By David Kiger, Published October 23, 2014 What helps build a brand? Loyal customers who keep coming back, who they let their devotion be known. But it’s hard when, especially given the nature of the Internet, to find those kinds of customers when the competition is extremely tight. You want your customers to review your … Continue reading What a Business Owner Can Learn from Gamification Techniques
3 Ways to Protect Your Site from Penguin 3.0
By Bill Faeth, Published October 23, 2014 Google’s Long-Awaited Penguin Update Finally Rolls Out; So How Do You Avoid Being Impacted? Over the weekend, Google confirmed the release of Penguin 3.0, an update that SEOs have been anticipating for more than a year. In fact, Barry Schwartz dubbed this update “one of the most anticipated…in … Continue reading 3 Ways to Protect Your Site from Penguin 3.0
How to Generate More Web Content from Google Hangouts on Air
Google Hangouts on Air have been the best thing Google Plus has given to us. The ability to set up video conferences with multiple participants, the easiness of set-up and the “live streaming” option: There’s simply no alternative for this product. Google HOA is also a great way to generate some pretty sweet web content … Continue reading How to Generate More Web Content from Google Hangouts on Air
Business Moves from Industrial to Social Age with Content Marketing
By Molly Bruno, Published October 17, 2014 As we all recall from history class, the industrial revolution marked an enormous turning point in history. Staples of society like manufacturing, transportation, agriculture and technology were drastically transformed in the industrial age to become faster, stronger and more efficient. During such a time of change, the need … Continue reading Business Moves from Industrial to Social Age with Content Marketing
6 Lead Generation Strategies From Fast-Growing Startups
By Larry Kim, Published October 17, 2014 I recently had the pleasure of hosting a webinar on lead generation strategies with the incredibly knowledgeable Tim Paige, Conversion Educator at LeadPages. LeadPages is a dynamic software company headquartered in Minneapolis – and they’re growing fast. They just launched in 2012 and already have millions in revenue … Continue reading 6 Lead Generation Strategies From Fast-Growing Startups
5 Epic Content Marketing Tips From Joe Pulizzi
What makes an outstanding presentation? One that pushes you to think from a new perspectives? One without an endless string of snooze-worthy PowerPoint slides? Perhaps gaining actionable items to implement and grow your business? Nope, you guessed wrong. According to the self-proclaimed poster boy of content marketing, Joe Pulizzi, a great presentation is one … Continue reading 5 Epic Content Marketing Tips From Joe Pulizzi
Why B2B Businesses Owners Struggle To Grow Their Businesses From 7 Figures To 8 Figures And Higher
By Ian Dainty, Published October 16, 2014 I wanted to talk to you today about something that is very dear to my heart and hopefully dear to your heart too. Background First of all, I am Canadian, and much of what I say here is about Canadian companies, but I know this struggle also applies … Continue reading Why B2B Businesses Owners Struggle To Grow Their Businesses From 7 Figures To 8 Figures And Higher
My 3 Crucial Lessons from These Customer Experience Entrepreneurs
By Michel Falcon, Published October 15, 2014 It was in 2007 that I set a goal to become a customer experience consultant and keynote speaker. I recognized that the companies we admire have made a premeditated effort to put their customers at the core of their business. I also realized that companies who continuously … Continue reading My 3 Crucial Lessons from These Customer Experience Entrepreneurs