George Beall — December 31, 2016 Follow @GeorgePBeall— December 31, 2016 Google’s most recent changes rank mobile friendly sites above those that are not mobile friendly, when the user is searching on their smartphone. This makes sense from a logical perspective, but may be very disrupting from a marketing one. If your website hasn’t already … Continue reading 3 Ways Google’s Mobile First Ranking Affects SEO
Sandra Wrobel-Konior — December 18, 2016 Follow @sandricz— December 18, 2016 Customer experience is now becoming one of the most important factors to merchants, and this approach is going to increase. New products and services must be customer-centric, with a greater level of convenience. Otherwise, there are fewer chances to attract or retain the audience. … Continue reading Customer Experience in FinTech: Where Users’ Needs Come First
Kevin Joyce — December 23, 2016 — December 23, 2016 Revenue Marketing Journey: Milepost 1 Revenue Marketing is the combined set of strategies, processes, people, technologies, content and results measurement across marketing and sales that does four things: drops sales-ready leads into the top of the funnel accelerates sales opportunities through the funnel measures marketing … Continue reading First Steps in the Revenue Marketing Journey
Roman Kniahynyckyj — December 19, 2016 Follow @kniahynyckyj— December 19, 2016 You’ve just purchased HubSpot! Congratulations. You’ve worked hard to identify the optimal marketing automation software for your company, chosen HubSpot, and are primed for success. Here’s some key things you should do in your HubSpot Portal the first month. Get Certified Before you dive … Continue reading Navigating Your Way Through Your HubSpot Portal in the First Month
Deji Atoyebi — December 8, 2016 Follow @I_amAtoyebiDeji— December 8, 2016 If you’re just starting out your freelance career, this article is for you. While freelancing is really all the nice things you’ve heard about it, it’s also fraught with challenges. Perhaps the greatest problem you’ll face at the beginning of your career is landing … Continue reading Freelancing: 5 Things to Do While Awaiting your First Client
Google, Integral Ad Science, WP’s GroupM are among the initial recipients. Ginny Marvin on December 7, 2016 A cross-industry group formed to fight fraud in digital advertising announced the certification of the first set of companies for meeting anti-fraud standards Wednesday. The Trustworthy Accountability Group (TAG) awarded the “Certified Against Fraud” seal to Amobee, comScore, DoubleVerify, Dstillery, Google, … Continue reading TAG awards first “Certified Against Fraud” seal to 16 digital advertising companies
Sydney Slavin — December 6, 2016 — December 6, 2016 Through outreach initiatives and recruiting projects, I look at hundreds of profiles every day. Oh my goodness. The number of nonprofessional and to be quite honest, unflattering profile photos may be contributing to my fleeting sanity. When I see a bad photo or a photo … Continue reading I Want to Recommend You, But First Please Update Your Photo
Sahail Ashraf — December 2, 2016 Follow @Talcontent— December 2, 2016 It was bound to happen. One of the most powerful social media platforms around has decided that it deserves its own glitzy awards event. Twitter has just delivered its first set of winners of the Twitter Awards. These awards are centered around a few … Continue reading What Brands Can Learn From The First Ever Twitter Awards
Maranda Dziekonski — November 24, 2016 Follow @marandasays— November 24, 2016 In my previous article, I covered how to hire your first Customer Success Manager. Now that you have “the one”, how do you get them up and running? Onboarding the first person into a new department can be challenging (almost as challenging as finding … Continue reading Onboarding The First Member of Your Customer Success Team
Personal Branding Blog — November 23, 2016 — November 23, 2016 As any successful entrepreneur understands, the key to carving out an existence in today’s market means generating interest and gaining exposure for your new product or service. While this can be achieved in a variety of ways, new startups and established companies alike are … Continue reading Building Your First Website: Why You Should Hire a Developer
