Tag Archives: Facebook

Exciting Change: Facebook Adding 7 Call-to-Action Buttons to Business Pages

Laura Donovan December 18, 2014 While many business owners are not very happy about the changes to promotional updates on their Page and the disappearance of the “Like Gate”, Facebook did say in a recent Blog that they were committed to Business Pages and were working on making improvements for Business Page owners. The … Continue reading Exciting Change: Facebook Adding 7 Call-to-Action Buttons to Business Pages →

The Dirty Reality About Facebook for the Typical Small Business Owner

Small Business

Jen Phillips April December 18, 2014 The Dirty Reality About Facebook for the Typical SMB Back in 2007 when Facebook (FB) first started gaining traction with the mainstream America, there were “Fan” pages. Most users interacted using their personal profiles without any thought of business. However, as users (and FB) matured, more businesses realized … Continue reading The Dirty Reality About Facebook for the Typical Small Business Owner →

Social Sneak Peek: 3 Free Ways to Grow and Engage Your Facebook Audience

Social Media Utilization

Deaundra Audrey Cash December 17, 2014 As the Social Media Editor for the Content Solutions team, my goal is to improve our partners’ social strategy. One way that we accomplish this goal is by testing and implementing strategies that boost engagement and gain new audience members. Earlier this year, we focused on the Daily … Continue reading Social Sneak Peek: 3 Free Ways to Grow and Engage Your Facebook Audience →

Good News! Facebook Cuts Brands’ Reach Again

Social Media Utilization

Jessica Authier December 16, 2014 The number of times Facebook has announced changes to its algorithm is enough to make any social media strategist or community manager throw up his or her hands in defeat. But, perhaps this isn’t such a bad thing, after all. The latest On Nov.14, News Feed FYI published the … Continue reading Good News! Facebook Cuts Brands’ Reach Again →

Facebook Says Redesigned Right-Rail Ads Are Performing Better

Ad Campaigns

Millward Brown eye-tracking test shows more people are noticing and reading the ads; Facebook reports advertisers are seeing higher conversion rates. Martin Beck on December 15, 2014 Last April, Facebook retooled its long-neglected right-rail ads, boosting their size and reducing the number of ads that appeared for desktop users. Today, the social network released … Continue reading Facebook Says Redesigned Right-Rail Ads Are Performing Better →

Social Media Quick Tips: Using The Facebook Save Feature

Social Media Utilization

Danielle Cormier December 15, 2014 Have you ever seen something on Facebook that you’d like to come back to later? Whether it’s an interesting article you scroll by on-the-go in your mobile News Feed, or a video a friend shared when you don’t have headphones, the Facebook Save feature is an easy way to … Continue reading Social Media Quick Tips: Using The Facebook Save Feature →