Vishal PindoriyaMarch 30, 2015 Starting April 30th 2015, the Facebook API will be making changes to the way that we (and all 3rd party applications) interact with their platform. These changes specifically include new restrictions on how we access and post to your Facebook groups. We know how important posting to groups is for our … Continue reading How the New Facebook API Changes Affect Posting to Groups
Larry KimMarch 30, 2015 As of last month, Facebook advertisers see a new Relevance Score metric, the equivalent of Google’s AdWords Quality Score, in their ad reporting dashboard. This new score is an important ad quality signal that will affect both your ad delivery and the cost you pay for your campaigns. Facebook will use … Continue reading Introducing Quality Score for Facebook: Facebook’s Ad Relevance Score Determines Ad Cost And Placement
VerticalResponseMarch 24, 2015 Your Facebook audience has a craving. They’re craving video. According to recent statistics, the number of videos showing up in Facebook News Feeds has shot up by 360% this year compared to last. The king of social media sites is also allowing most page administrators to make videos more prominent by selecting … Continue reading 5 Unconventional Ways to Create Videos That Engage Facebook Fans
WishpondMarch 21, 2015 Facebook has changed – a lot. It’s no longer in its infancy. It has matured and is now in the teenage phase, constantly updating its look and its friend groups to maintain its popularity. You, as a Facebook Marketer, need to be updating with it. When it dyes its hair purple or … Continue reading 7 Modern Facebook Best Practices: 2015 Edition
Jordana KleinMarch 18, 2015 Facebook may have originated as a social media site for linking up with old friends and roommates, but, nowadays, businesses are using Facebook to promote their product and spread the word about new and updated ideas and thoughts. There can be some challenges to keeping up with a company Facebook page, … Continue reading 5 Little-Known Tips to Help You Manage Facebook
Ryan VanDenabeeleMarch 17, 2015 The grumbling has been growing louder, small businesses are tired of watching their organic Facebook reach plummet. It’s a miserable feeling and many are scaling back their Facebook marketing efforts in search for greener pastures. The truth is, with 1.4 billion users, Facebook can’t be ignored. Businesses must adapt to the … Continue reading 10 Ways Small Businesses Can Gain More Facebook Reach
Drew BernardMarch 16, 2015 Last January Facebook announced Facebook Trending. Designed to take-on a perceived Twitter strength, Trending lists topics and hashtags that have recently spiked in popularity on Facebook. However, with 703 million mobile daily active users on average, bringing Trending to mobile devices is an important update and one that warrants a renewed look … Continue reading Now on Mobile: Four Strategies to Increase Reach and Engagement with Facebook Trending
Jason ParksMarch 14, 2015 Imagine spending months writing a novel and having an esteemed journalist for the New York Times review your book. You are a nervous wreck waiting for the criticism or praise. After several weeks, you finally get a hand written letter from the writer stating that it is a masterpiece and one … Continue reading 10 Reasons Why You Should Spend $10 Per Week On Facebook Advertising
To make up for falling organic reach on Facebook, major brands are shifting their allegiance to the photo-sharing app, report by L2 and Olapic finds. Martin Beck on March 12, 2015 Chukcha / Shutterstock.com Brands are now posting more content to Instagram than they are on Facebook, according to a new report by research firm … Continue reading Report: Instagram Now Getting More Brand Posts Than Facebook
Reeyaz HamiraniMarch 11, 2015 Since its introduction, Facebook Login has been one of the most convenient and widely used means of identity authentication across both web and mobile. A quick and simple way for users to sign up for their favorite sites and applications without having to create new login credentials, Facebook Login was used … Continue reading Marketers and Developers: Are You Ready for Facebook Login’s Imminent Deadline?
