Samantha CollierApril 18, 2015 Does the thought of responding to Facebook comments horrify you? Do you have nightmares about carefully drafting responses and clicking the return button too soon. Some businesses avoid social media altogether due to this fear. As a social media agency, we understand why businesses are hesitant to respond. They don’t want … Continue reading Smart Businesses Respond To Facebook Comments
Tag Archives: Facebook
Ending Facebook Native Videos With Clear Calls to Action
Louisa ChanApril 16, 2015 Include a clear call to action (CTA) at the end of all marketing messages That’s what my mentor often says. And that goes for blog posts, podcasts, landing pages and videos. Why use calls to action? You’ve worked hard to script and produce the video. You’ve spent even more time editing … Continue reading Ending Facebook Native Videos With Clear Calls to Action
Using Branded Videos on Facebook
Stephanie MannApril 10, 2015 Video is now an instrumental component of many online marketing strategies. The reasons for this are numerous but primarily it’s because video provides as an engaging form of media that can be easily shared. It’s also because video significantly boosts your online visibility as YouTube is a huge force in the … Continue reading Using Branded Videos on Facebook
Facebook Uses Ad Tech to Dominate the Social Advertising Ecosystem
Chris HortonApril 10, 2015 Not only is Facebook the biggest social network on the planet, it’s also the dominant force in social advertising. This is the upshot of a recent report issued by Strategy Analytics, which reveals that Facebook accounted for three-quarters of global social network ad spend in 2014. Overall, ad spend on social … Continue reading Facebook Uses Ad Tech to Dominate the Social Advertising Ecosystem
The Blurred Lines of LinkedIn and Facebook
Kevin O’BrienApril 8, 2015 Personal versus Business. That’s how many of us distinguish the difference between LinkedIn and Facebook and what we share on these platforms. Right? There is a clear line on which parts of our lives are displayed on which platform… or is there? Isn’t there an unwritten rule? Loosely speaking, consider it … Continue reading The Blurred Lines of LinkedIn and Facebook
Facebook Launches Messenger For Web Browsers
Facebook offers web users separate messaging option, but has no plans to remove chat from main desktop experience. Martin Beck on April 8, 2015 Facebook launched a web-based version of its mobile Messenger app today, but unlike Messenger moves in the past, the social network isn’t planning to force it on anyone. Last year Facebook … Continue reading Facebook Launches Messenger For Web Browsers
How to Set Up A Facebook Page Call-to-Action Button
Louisa ChanApril 8, 2015 A call-to-action is a marketing term for an invitation to take a specific action. It is usually given in a straight-forward and direct manner, like “sign up now” or “buy now”. But why do you need a call-to-action? If you explain a concept well, wouldn’t your readers understand you and know … Continue reading How to Set Up A Facebook Page Call-to-Action Button
14 Ways Facebook Is Like Game Of Thrones
Laura DonovanApril 8, 2015 Grammar Police run rampant on Facebook and are very unforgiving. Unfortunately, the majority of Facebook Users could care less about proper grammar (or spelling, or punctuation.) Studies show that people are more depressed using Facebook due to all the wonderful updates from their Friends – everyone has the perfect marriage, perfect … Continue reading 14 Ways Facebook Is Like Game Of Thrones
How To Make The Most Of A $10 Facebook Ad Spend
Susan MoellerApril 7, 2015 A great article at JeffBullas.com recently offered 10 excellent reasons to spend $ 10 a week on Facebook advertising. The piece, written by Jason Parks, made a strong case for investing cash into your content marketing strategy on Facebook. But, there are a couple of ways to make that $ 10 … Continue reading How To Make The Most Of A $10 Facebook Ad Spend
YouTube Vs. Facebook Video: Two Titans Face Off
As Facebook challenges YouTube with embeddable videos and more, columnist Nick Cicero takes a look at who will be the champion in the space. Nick Cicero on March 30, 2015 The card has been set, and it appears that Facebook will be taking on YouTube in a bout of epic proportions for the title of King … Continue reading YouTube Vs. Facebook Video: Two Titans Face Off