Kaleigh Moore — November 9, 2018 Follow @kaleighf — November 9, 2018 Instagram is one of the most business-friendly social media platforms in existence, featuring a web-savvy audience that’s interested in instant shopping. But for a long time, Instagram users had to plod through Instagram profiles, hashtags, and bio links to find products specifically curated … Continue reading Everything You Need To Know About Instagram’s Shopping Channel
Kat Boogaard — October 3, 2018 — October 3, 2018 There are plenty of ways to get your brand in front of more people on Instagram. Advertisements, hashtags, contests, giveaways…the list goes on and on. But, there’s one method that seems to reign supreme over all of the others: influencer marketing. For many people, that … Continue reading The Rise of the Instagram Micro-Influencer: Everything You Need to Know
Syed Balkhi — September 15, 2018 Follow @SyedBalkhi — September 15, 2018 Giving up control and putting your trust in others can be difficult. You may have the mindset that everything has to be perfect and it’s important that every task is completed the way you want it done. But this mindset can take a … Continue reading You Can’t do Everything: 5 Tips to Delegate like a Pro
Emily Sidley — June 9, 2018 Follow @EmilySidleyPR — June 9, 2018 When it comes to successful marketing strategies, did you know email marketing consistently ranks as one of the best tactics? Studies show email has a median ROI of 122 percent; this is more than four times higher than other top strategies, including social … Continue reading Everything You Need to Know About Email Marketing
Ana Gotter — June 6, 2018 Follow @ana_gotter — June 6, 2018 Whether you’ve built a standalone app with the goal of being the next candy crush or an app that’s meant to bolster what your business already sells, promoting your app can be difficult. Not only do you have to get it in front … Continue reading Everything You Need to Know About Promoting Your App on Facebook Ads
Michael Ugino — May 31, 2018 — May 31, 2018 Starting as an auction site for small vendors with collectibles, eBay is now a marketplace with every type of product, merchants of all sizes, and multiple purchasing options. The platform has sustained itself by constantly meeting buyers’ needs. Rather than staying static, eBay introduces new … Continue reading eBay 2018 Updates: Everything Sellers Need to Know
technology Google Rolls Out ‘Lens’ With Real-Time Info On Everything Your Camera Sees by P.J. Bednarski @pjbtweet, (May 25, 2018) What’s bouillabaisse all about? The new, improved Google Lens, hyped at the annual Google I/O conference earlier this month, will be able to help the menu-challenged by not only defining it but giving you a … Continue reading Google Rolls Out ‘Lens’ With Real-Time Info On Everything Your Camera Sees
Kevin George — May 8, 2018 Follow @imkevin_monk — May 8, 2018 Like the famous proverb goes, “A rolling stone gathers no moss”, it is important to keep moving forward, be it in life or in your email marketing campaigns. Stagnation in terms of catering the same type of emails to your subscribers, just because … Continue reading Email A/B Testing – Everything you Need to Know!
Jomer Gregorio — May 3, 2018 Follow @JomerGregorio — May 3, 2018 When it comes to business-customer relationships, most marketers instinctively aim to build and establish brand loyalty. It is one of the basic concepts of marketing and is one of the most common organizational goals for any company. But what most businesses don’t realize … Continue reading Brand Affinity 101: Everything Businesses and Marketers Should Know [Infographic]
Ana Gotter — April 24, 2018 Follow @ana_gotter — April 24, 2018 Some businesses have it easy when it comes to getting likes on Facebook; others will have a little more of a challenge. Accounting firms, after all, aren’t as inherently glamorous as the hottest restaurants or boutiques that house the latest fashions. B2B Facebook … Continue reading Facebook Marketing for B2B Businesses: Everything You Need to Know
