Don’t let ‘quantity over quality’ be the mantra of your mobile-first business plan. Contributor Shani Rosenfelder explains why recent changes mean marketers need to pay more attention to engagement and metrics. Shani Rosenfelder on April 10, 2017 at 11:55 am Sustainable business growth doesn’t come without providing value. Now more than ever, it’s crucial to … Continue reading Mobile engagement just got even more important for marketers. Here’s what you need to be thinking about
Dale Keipert — March 9, 2017 Follow @360Interactive— March 9, 2017 Every week Google blacklists over 70,000 websites because they’ve been hacked and the hackers are using the website to send out malware, or they’re using the site to send out phishing attacks! Yup, over 70,000 every week! Is your site one of the hundreds … Continue reading Your Site Could Have Been Blacklisted and You Don’t Even Know It
AI Knows What is Fake News, Even if Your FB Friends Don’t by Catherine Lu, Op-Ed Contributor, March 3, 2017 While fake news has always been around (e.g. urban legends), the 2016 U.S. presidential election invigorated the topic. According to a joint NYU and Stanford fake news study, fake pro-Trump stories were shared at least … Continue reading AI Knows What is Fake News, Even if Your FB Friends Don’t
Erika Dickstein — November 4, 2016 Follow @springinsight— November 4, 2016 So you think you should be blogging about your business. But you aren’t sure how much time and effort you should put into it. As you start digging, you come across overwhelming lists of stats like “45 Reasons to Blog” and “16 Enigmatic Business … Continue reading Do You Need to Blog Everyday to Get Noticed? Not Even Close.
Barry Saltzman — October 28, 2016 — October 28, 2016 If there’s one thing businesses can unanimously agree upon, it’s that all successful companies have a a strong company culture. Culture can make or break your organization, and helps foster long-term relationships between your business, your employees and your customers. It represents the values of … Continue reading Always Improving – Why Businesses Need to Be Innovating Their Culture, Even When it Works
by Kristina Jaramillo Follow @GetLinkedInHelpOctober 18, 2016 As I review the actions, thoughts, and ideas from some of the most recognized social media and social selling authors, experts and consultants, I understand why business leaders and sales and marketing professionals are failing to drive demand on LinkedIn. I now understand why 8 out of 10 … Continue reading Stop the Numbers Game on LinkedIn That Even the Social Selling Experts Are Playing
by Cody Ward Follow @codymwardAugust 26, 2016 Sometimes web designers, entrepreneurs, and digital marketers just need some basic stock photography to elevate their website or landing page. Even if you’re bootstrapping or on a tight budget, you still need to find quality eye catching graphics and photos. Well look no further than the following free … Continue reading 10+ Free (Yes, Even for Commercial Use) Stock Photo Websites
Is it useful for SEOs to track keyword rankings anymore? Columnist Winston Burton weighs in. Winston Burton on July 6, 2016 Some SEOs and brands think that rankings are a very important metric to track for SEO success. But is this really the case? Some sites rank well for high-volume keywords but don’t get … Continue reading Do keyword rankings even matter anymore?
by Susanna Perkins June 27, 2016June 27, 2016 Google and the other search engines are better than ever at figuring out the nuances of language, and what a website, web page, or article is about. Even so, if you want to succeed online you still need to pay attention to SEO, and if you’re running … Continue reading Yoast SEO WordPress Plugin Just Got Even Better
by Ahmad Raza May 26, 2016 Follow @ThisIzSpartaMay 26, 2016 You’ve just finished researching and writing a killer article on strategies for training your cat to do back-flips on command. This knowledge, gathered into a single, easy-to-read format, is ready for primetime! Only one problem, nobody’s reading it. You’re stuck with two “likes” from grandma … Continue reading 3 Reasons Images Are Critical For Expanding Your Blog’s Reach, Even If Google Disregards Them
