Tag Archives: Emerging

5 Things Emerging As a Driver of E-Commerce Growth

Sawaram Suthar — October 2, 2017 Follow @sawarams — October 2, 2017 E-commerce is growing fast; it has been going up each year. Global online retail sales are expected to reach 8.8 percent of the total spends by 2018 from 8.2 percent in 2017. This is about $ 2,197 trillion in 2017 and $ 2,489 … Continue reading 5 Things Emerging As a Driver of E-Commerce Growth →

Ensuring Viewability Across Emerging Channels

Marketing Challenges

Ensuring Viewability Across Emerging Channels by Paul Nasse , Op-Ed Contributor, May 12, 2017 Viewability was thrust back in the spotlight after Procter and Gamble’s declaration that all members of its media supply chain must meet Media Ratings Council (MRC) standards for digital ads, or risk not getting paid. With users spending more time than … Continue reading Ensuring Viewability Across Emerging Channels →

Conjoined Twins: The Emerging Sales-Marketing Relationship

Sales Strategy

by David Crane Follow @davidfcraneSeptember 5, 2016 Sales-marketing alignment has seemingly been written about more than any other B2B marketing topic. (Well, maybe not as much as account-based marketing.) We’ve certainly written our fair share on the subject. However, as much as previous sales-marketing-kumbaya content has served its purpose in the past, times are changing…and … Continue reading Conjoined Twins: The Emerging Sales-Marketing Relationship →

What to Do Before Emerging Into a New Market

Business Development

by Robert CordraySeptember 4, 2016 Once a business seems to be established and performing well in its home market, it is often considered an optimal moment to expand into a newer market. If the organization enjoys good sales, excellent brand awareness, and feels stable financially, it might be the right time to branch. Given the … Continue reading What to Do Before Emerging Into a New Market →

5 Emerging Trends in Online Retail for 2016

Retail Marketing

by Brian Ewing March 21, 2016March 21, 2016 Online stores have become a major revenue source for many small businesses over the last several years. If you’re already active with e-commerce or thinking about expanding into this space, here are five online retail trends to consider for 2016 from Snap Retail. #1 Product Research Customers … Continue reading 5 Emerging Trends in Online Retail for 2016 →

Top 4 Emerging Trends Shaping eCommerce in 2016

eCommerce

by Danny Wong January 10, 2016 Follow @dannywong1190January 10, 2016 In 2016, eMarketer and Forrester predict U.S. eCommerce companies will sell between $ 355 and $ 393 billion worth of product. Their estimates also suggest American eCommerce revenues will reach upwards to $ 500 billion by 2018. For brands to stay relevant and get a … Continue reading Top 4 Emerging Trends Shaping eCommerce in 2016 →

Protecting Your Brand From Online Fraud, Infringement & Other Emerging Threats

Business Security

Need a crash course on defending your brand? Columnist Chris Silver Smith brings you all the details from an SMX East panel designed to help you understand the threats in online advertising. Chris Silver Smith on November 2, 2015 A few weeks ago, I attended the “Protecting Your Brand From Online Fraud, Infringement & … Continue reading Protecting Your Brand From Online Fraud, Infringement & Other Emerging Threats →

Why PR is Emerging as the New SEO

Search Engine Optimization

By Ronn Torossian, Published November 11, 2014 There’s never been a time in which black hat search engine optimization tactics have been more consistently reviled by the major search engines of today. If you have not switched to a content management format for your website, then you can look for your rankings to do nothing but … Continue reading Why PR is Emerging as the New SEO →

Personal Finance Agenda: 5 Money-Saving Resolutions for 2014

Personal Finance

Personal Finance Agenda: 5 Money-Saving Resolutions for 2014 There’s opportunity in the air. Not only does a new calendar year offer a clean slate and the chance for some calculated resolution-making, but the improving economy should also give us a bit more money to work with as we strive for financial self-improvement in 2014. … Continue reading Personal Finance Agenda: 5 Money-Saving Resolutions for 2014 →