Kevin George — December 26, 2018 Follow @imkevin_monk — December 26, 2018 Reflect on this. The discount that you got (December 26, 2018) from your favorite retail brand is not because they suddenly fell in love with you. Strip away the layers from any brand or business that you have interacted or are going to … Continue reading How to Create an Abandoned Cart Email Strategy (Without Being Pushy)
Ben Duchesney — December 23, 2018 — December 23, 2018 You had a strong year, but what if it was just a little bit better? As most holiday marketing comes to an end, your customers are still buying. When you’re taking a few days off, so are your customers, which means they have the time … Continue reading Create a Holiday Flash Sale Email to End the Year Strong
Josh Carlyle — December 24, 2018 — December 24, 2018 Emails are still the prevalent form of communication for salespeople. As much as 50% of customers also prefer to receive offers via email. A recent survey by Edison Software revealed, however, that 74% of customers find themselves overwhelmed by the email overload. These people also … Continue reading 12 Powerful Email Writing Tips to Make Your E-mails Stand Out
Roman Kniahynyckyj — December 21, 2018 Follow @kniahynyckyj — December 21, 2018 Email has been around for what seems like ages – but it’s not old news. A study conducted by DMA Insight reported 99% of all consumers check their email every day, generally multiple times a day. For some people, they check their inboxes … Continue reading How Your Sales Team can be More Effective with Email
Jeff Pulvino — December 21, 2018 Follow @jeffpulvino — December 21, 2018 Email newsletters are a great way to connect and engage with your customers and prospects. However, creating one, whether it is from scratch or with the use of templates, is not always that easy. More often than not, you have to take into … Continue reading 7 Ways to Create Email Newsletters Your Customers Will Want to Read and Share
Kevin George — December 17, 2018 Follow @imkevin_monk — December 17, 2018 rawpixel / Pixabay Man is a social animal. We set ourselves apart from animals by how we communicate and present ourselves. Similarly, the notion of a brand is built on how the brand portrays itself in the eyes of its customers and prospects. … Continue reading 10 Common Email Etiquette Mistakes to Avoid in Your Marketing Campaigns
Kevin George — December 13, 2018 Follow @imkevin_monk — December 13, 2018 JuralMin / Pixabay Email marketing is the bread winner for most marketers as it draws the most ROI compared to other marketing channels. With most brands implementing inbound methodology, marketers are choosing email marketing as the best way to build trust and increase … Continue reading Things to Consider When Selecting an Email Service Provider
Kevin George — December 11, 2018 Follow @imkevin_monk — December 11, 2018 ribkhan / Pixabay The world wide web connects anyone with everyone in the digital domain. People use the internet to communicate, shop, date and transact, while marketers target their prospective audiences over the internet, making it the foundation of a peaceful online shopping … Continue reading How Local Businesses Can Leverage Email Marketing
Amreen Bhujwala — December 11, 2018 — December 11, 2018 So much effort goes into crafting the perfect email for your customers. Think of the hours spent drafting relevant content, creating attractive images, checking all your links or promo codes work, and even running multiple A/B tests to make sure your email is effective. If … Continue reading What is Email Deliverability?
Sujan Patel — December 9, 2018 — December 9, 2018 A cold email is an email that’s sent without prior permission from or contact with the recipient. In many respects, a cold email is the same as a cold phone call – it’s just much less intrusive. This means it’s almost unanimously favored by both … Continue reading 5 Steps to Grow Your Small Business with Cold Email
