Eric Wall — March 22, 2017 Follow @equivityva— March 22, 2017 Whether you are a small business or a Fortune 500 corporation, when it comes to email marketing, one metric stands out above the others: open rate. An open rate, which is literally the rate at which the people you are sending emails to are … Continue reading Knock, Knock: Increasing Your Marketing Email Open Rate
Tag Archives: email
Decoding IoT for Email Marketing
Kevin George — March 21, 2017 Follow @imkevin_monk— March 21, 2017 Internet of Things – What’s the hullabaloo about it? While the entire web space is talking about it, IoT as it is popularly called, definitely makes for an interesting discussion to understand what it means for email marketing. Wait! Apart from the ubiquitous connectivity … Continue reading Decoding IoT for Email Marketing
New: LinkedIn’s Matched Audiences will target ads based on people’s web browsing, email addresses
LinkedIn will roll out a new ad targeting program called Matched Audiences in November, according to a leaked presentation. Tim Peterson on March 20, 2017 LinkedIn continues to cross off the checklist for assembling a modern digital advertising business after pressing reset a year ago. Later this year LinkedIn will once again let businesses … Continue reading New: LinkedIn’s Matched Audiences will target ads based on people’s web browsing, email addresses
Fabulous Email Inspirations for a Hoppy Easter!
Kevin George — March 17, 2017 Follow @imkevin_monk— March 17, 2017 Easter is synonymous with happiness and new beginnings. For businesses, this festival has seen some massive hopping towards magnified revenue, each passing year. According to the National Retail Federation’s annual Easter Spending Survey conducted by Prosper Insights and Analytics, the 2016 spending for the … Continue reading Fabulous Email Inspirations for a Hoppy Easter!
105 Ways to Build Your Email List: Tips, Tactics, and Best Practices
VerticalResponse — March 17, 2017 Follow @VR4SmallBiz— March 17, 2017 One of the first steps in any email marketing campaign is pulling together a list of addresses from people likely to be interested in what you have to say or promote. That said, building a list from scratch can seem a little overwhelming at first. … Continue reading 105 Ways to Build Your Email List: Tips, Tactics, and Best Practices
Email in 2017: Dying platform or still a worthy investment?
Despite the rise of productivity tools such as Slack and Workplace, contributor Len Shneyder believes recent deals and funding events show that email is an increasingly important channel and will continue to grow. Len Shneyder on March 17, 2017 Email has proven to be a solid investment; over the past few years, it’s seen … Continue reading Email in 2017: Dying platform or still a worthy investment?
5 Steps to Designing the Perfect Email Every Time
Hana LaRock — March 17, 2017 — March 17, 2017 We all know that one of the biggest tips when it comes to email marketing is using templates and designs that appeal to the readers. We also know not to make our emails too boring and not too busy, either. Though most company leaders possess … Continue reading 5 Steps to Designing the Perfect Email Every Time
4 Ways to Attract More Subscribers to Your Email Newsletters
Loren Baker — March 16, 2017 Follow @lorenbaker— March 16, 2017 As businesses strive to gain more visibility in today’s highly competitive market, different marketing strategies have surfaced that seek to give better results in being able to draw a bigger audience. Email newsletters have been used by companies for some time to connect with … Continue reading 4 Ways to Attract More Subscribers to Your Email Newsletters
5 Steps To Prepare For Mobile Email Marketing
Seshu Madabushi — March 16, 2017 Follow @mKonnekt— March 16, 2017 Mobile First. Stats say 55% of email is now opened on a mobile device – Litmus “Email Analytics” (Nov 2016) You have 3 seconds on mobile to capture the reader’s attention – Movable Ink Multitasking with email. In US we check email while watching … Continue reading 5 Steps To Prepare For Mobile Email Marketing
April Fools’ Email Inspirations To Laugh It Off!
Kevin George — March 10, 2017 Follow @imkevin_monk — March 10, 2017 When was the last time you had a good laugh? It’s been said and noted by great brains throughout history that ‘humor’ keeps the brain healthy and human relationships intact. As Sydney J. Harris once said, “Never take life seriously. Nobody gets … Continue reading April Fools’ Email Inspirations To Laugh It Off!
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