Sarah GoligerApril 27, 2015 As a marketer, you’ve got a lot on your to-do list. Even if you focus on just one or a few sub-goals at a time, there are overarching goals that every marketer needs to solve for at all times. For example: How can you generate more high-quality leads for your sales … Continue reading How Effective Is Your Email Marketing?
Tag Archives: Effective
Six Keys to Effective Social Media Monitoring
Danielle CapriatoApril 21, 2015 Social media has the amazing ability to connect us with people and conversations we might otherwise have never known existed. It’s pretty incredible what we can learn from social media. But with all the content out there—an absolute deluge of thoughts and ideas—how do we find what is most relevant to … Continue reading Six Keys to Effective Social Media Monitoring
3 Simple Tips for Effective SEO
Sarah WhebleApril 14, 2015 The March team recently sat down for a search engine optimization (SEO) training boot camp with startup marketer and SEO consultant drew Wallace (the lowercase “d” is intentional and drew’s personal preference) to discuss how to better utilize SEO to benefit our clients. SEO is the practice of manipulating content to … Continue reading 3 Simple Tips for Effective SEO
9 Tips for Effective Employee Review Meetings
Margaret JacobyApril 9, 2015 Running a successful small business has many components that must run in sync. I think we can all agree that one of the most important advantages of any small business is its people. When the workforce is in tune the business can flourish. However, having a team that runs at peak … Continue reading 9 Tips for Effective Employee Review Meetings
4 Effective Ways to Increase Email Subscribers [Guide]
VerticalResponseApril 9, 2015 Your email list plays a paramount role in your marketing. In 2012, 3.3 billion people had an email account. That number is expected to crest 4.3 billion by the end of 2016, according to a report by tech market research firm, The Radicati Group. With numbers like that, it makes a lot of … Continue reading 4 Effective Ways to Increase Email Subscribers [Guide]
Examples of Effective Branded Tweets – Learn Viral Secrets
Matthew YeomanApril 8, 2015 Twitter’s claim to fame amongst marketers is its ability to make messages, and the accounts behind them, go viral. This all happens when users push that retweet button and your content goes out again and again – with your @username attached to it. This isn’t what happens on Facebook as it … Continue reading Examples of Effective Branded Tweets – Learn Viral Secrets
Is Your Social Strategy Effective?
Megan TotkaApril 3, 2015 Social media is often hailed as the end-all and be-all for businesses that are trying to interact with consumers on a personal level. It’s true that social media has broken down some of the traditional barriers that exist between businesses and their customer bases but that does not mean that all … Continue reading Is Your Social Strategy Effective?
Warm It Up: How To Craft An Effective Cold Email
Business.comMarch 31, 2015 Cold emailing your ideal customers can be an effective way of getting on their radar. Though many people feel cold email is SPAM, that is not the case– cold emailing is much more than that spam from many reasons, but most importantly, it’s personalized. When executed correctly, cold emailing potential leads and … Continue reading Warm It Up: How To Craft An Effective Cold Email
The Top 7 Highly Effective Google+ Marketing Tricks
Andre W. KleinMarch 31, 2015 Trick #1: Extending your Reach with Google+ Shares Google Plus permits five kinds of updates: text by itself, text along with a photo, videos, events or links. Unlike Facebook, Google Plus is a more serious, business related platform. It’s somewhere to share knowledge, not silly jokes or inane comments. This … Continue reading The Top 7 Highly Effective Google+ Marketing Tricks
Effective Recruitment Marketing Version 2.0: Part 2
Len AprilMarch 28, 2015 The seller’s market If we consider the catbird seat that today’s candidates occupy, it’s fair to say we’re in the midst of a seller’s market. Sure, it’s a term generally reserved for real estate transactions, yet it seems to bear striking similarities to the current state of employment. Throughout many parts … Continue reading Effective Recruitment Marketing Version 2.0: Part 2