Luana SpinettiMarch 20, 2015 Google+ is not a social network for silly cat pictures or video jokes (even though you can share those, if you like). Google+ users are mostly marketers, industry experts and business owners of any kind. In a way, that makes it almost as professionally oriented as LinkedIn. However, Google+ is often … Continue reading 10 Essential Rules For Effective Google+ Marketing In 2015
Lukas HardonkMarch 20, 2015 Social media is all about content. Whether you’re a business owner or not is irrelevant — content is what you go on social media to see. When it comes to being a business on social media, the amount of effort you put into content creation is much greater. It comes down … Continue reading 4 Tips for Developing Effective Social Media Content
Erin P. FriarMarch 20, 2015 Sales executive Marie Warner said in an article: “A major complaint of both novice and senior reps…is that their territories are repeatedly changed once they have invested time in fostering important customer relationships.” The continuous fight against employee disengagement is proving a success, as a Gallup study published the engagement … Continue reading Boosting Employee Engagement With Effective Territory Management
Jason HubbardMarch 20, 2015 Email remains the number one communication method. 87 billion emails are drafted daily around the world. Ninety-four percent of Americans regularly use email. More than half of us check our inboxes first thing in the morning. Email is one of the most effective sales communication strategies. Even more effective are personal … Continue reading 5 Tips To Create Effective Personalized Sales Emails
ZOG DigitalMarch 19, 2015 Maximizing the return on investment from ad campaigns today requires highly focused, personalized targeting that combines audience data from both search and social channels. By layering behavioral, interest, demographic and other data sources to develop these extremely specific audience profiles, marketers can create customized content that is highly relevant and engaging … Continue reading Creating Effective Campaigns Through Search & Social Targeting
Sabel HarrisMarch 17, 2015 To fall in love with anyone, all you have to do is answer this set of 36 questions with each other. Recently, this was the topic of an article that I read on The New York Times’ website and how the writer tried this technique out. Ever since I’ve read it, … Continue reading 30 Effective Questions to Ask to Close More Deals
Drew McLellanMarch 17, 2015 Email is still one of marketing’s greatest tactics but how effective is your email marketing? It’s easy to understand the allure of email marketing. It’s cost effective (but not free), it’s easy to plan and execute in advance and very few people don’t access their email every single day, so in … Continue reading How Effective is Your Email Marketing?
Elinor StutzMarch 17, 2015 Experiencing one boring meeting will encourage people to avoid similar events in the future. No one likes to have precious time wasted. Worse yet, are the types of meetings where one person does all of the speaking while showing little interest or concern for others in the room. Instead, the person … Continue reading Transform Wasteful Meetings Into Effective Gatherings
Michael CohnMarch 16, 2015 For your business, if you are not experienced with Facebook, if you don’t know the ins and outs of the social media tool, you may feel that getting people to “like” your business’s Facebook page is enough. On the other hand, if you have more experience with Facebook, you probably understand … Continue reading Engagement Rate Versus Likes – Which Is More Effective?
Kim GeorgeMarch 16, 2015 “Your brand is what people say about you when you’re not in the room” – Jeff Bezos, Founder of Amazon As small business owners and entrepreneurs with limited budgets, we do not have the luxury of spending millions of advertising dollars to brand our businesses. Fortunately, and thanks to a fundamental … Continue reading 7 Simple And Effective Ways To Brand Your Business Online
