Scott FenstermakerJune 12, 2015 When we run social ad campaigns for audience building, our clients usually fall into two camps: those who want an audience of followers or Page Likes, and those who want to build an email database. Both of these are legitimate marketing goals, but it’s hard to keep track of which method … Continue reading Social Or Email: Which Is The More Cost Effective Audience?
Joydeep Bhattacharya June 9th, 2015 The mushroom growth of E-commerce Stores has given rise to extreme competition in the online selling industry. Nice online stores from selling sunglasses to soaps have forced the marketers to think about tactics that can generate better sales. This post will explore the top 10 ways ecommerce site owners … Continue reading 10 Effective Ways To Increase Sales
Jimmy RodelaMay 26, 2015 © Rawpixel / Dollar Photo Club When 56% of Americans have profiles on social networking sites, it should be a telltale sign for businesses to set up their very own profiles on social networking sites as well. After all, the saying “where your customers are, is where you should also be” … Continue reading 5 Incredibly Simple Yet Effective Tips To Grow Your Social Media Followers
Jaime MuirheadMay 25, 2015 In sales, every prospect should be treated as if they’re the most important prospect in the world. Each prospect is special. Each prospect has a story. Done well, a personalized email or outreach can go a long way toward deepening your relationship, as well as closing the deal. Here are some … Continue reading How To Write A Powerfully Effective Email To A Prospect
Tim AsimosMay 24, 2015 Selecting the right agency partner for your firm’s website redesign project is one of the most crucial steps in the entire process. It’s not an overstatement to say that success hinges on it. And developing the right kind of RFP upfront plays a big role in a successful selection. Developing and … Continue reading 8 Tips For Developing An Effective RFP For Your Website Redesign
by Mark Runyon May 22nd, 2015 We are swimming in a sea of content on the web. Ever since Google decreed that content is king, content marketers have been churning it out like their jobs depended on it. Some of it is stuffed with value and oozing with insight yet the vast … Continue reading How To Engage Your Customers With Effective Content Marketing Strategies
Elizabeth DyrsmidMay 14, 2015 Is your social media presence like many businesses these days? Do you have a set it and forget it policy, posting content every once in awhile without thinking about a strategy? It’s time to put that practice to an end! A smart social strategy is essential in today’s crowded social media … Continue reading How To Develop An Effective Social Strategy In 5 Easy Steps
Paul GustafsonMay 1, 2015 If your business is similar to most IT companies, success stories are likely to be the most valuable marketing content you can produce. Done right, these stories overcome skepticism, shorten sales cycles, and help close deals. This form of sales literature provides real-world evidence of how a product or service makes … Continue reading 4 Components Of An Effective Success Story
Grace NonnemakerApril 30, 2015 Facebook ads are increasingly effective, as Facebook is the second most visited site on the web today. Facebook ads target users based on interests, behaviors, hobbies, and favorite brands as well as by location. These ads are some of the most granular advertisement opportunities available, meaning they must remain effective to … Continue reading How to Create Short, Effective Facebook Ads
Troy HollenbeckApril 29, 2015 Emails are short and to the point, so every word and every line counts. Most people receive dozens, if not hundreds, or emails every week. So to make sure yours get noticed, you want to use the most effective methods to make your emails stand out. This can mean the difference … Continue reading How to Make Your Email Marketing More Effective
