Gabriel Smith October 28, 2021 Industries may be different in many ways, but the expectations of customers are the same. Customers want a seamless and easy digital experience with great service levels and delivery. In the realm of pricing, the same rules apply. Habitat_de_lill / Pixabay In my field of expertise, pricing and quote to … Continue reading 2 Ways to Gain the Competitive Edge by Always Meeting Customer Expectations
Nick Brown June 17, 2021 The COVID-19 pandemic has left an inevitable wound in our global economy. Every year, businesses have more competition, and more challenges. In 2020 alone, 4.35 million applications for new businesses were submitted in the US. Numbers have grown by 74% within the last ten years. It’s more important than ever … Continue reading How Digital Marketing Can Give Small Businesses an Extra Edge
Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs by Laurie Sullivan @lauriesullivan, March 12, 2021 Marketing Edge has partnered with three organizations that will help the marketing and advertising nonprofit advance its diversity and inclusion efforts to support job opportunities for students in marketing and advertising. The partnerships were announced Friday. The organizations … Continue reading Marketing Edge Leads Ad Industry To Create Diversity In Educational Programs
By Aytekin Tank August 28, 2020 With so much time being spent at home, many of us are taking advantage of the benefits of e-learning. And why not? It’s a convenient, cost-effective way of burnishing our skills or developing new ones, all while safely quarantined at home. Even before the pandemic, e-learning was on the … Continue reading The competitive edge virtual learning provides during a downturn
Entrepreneurial Dream Project Launches To Give Startups An Edge by Laurie Sullivan , Staff Writer @lauriesullivan, May 5, 2020 Supermaker, a new school business media company that provides content and a community for startups and creators, has announced the launch of The Entrepreneurial Dream Project, which will benefit entrepreneurs who are building new businesses during COVID-19 that … Continue reading Entrepreneurial Dream Project Launches To Give Startups An Edge
Michael Bianco-Splann — January 23, 2020 Clients, customers, and employees all share one unique quality: being human. As human beings, we know when someone is being genuine as opposed to speaking “corporate talk,” mouthing the words that relegate us to being a number rather than an individual. We know the difference between rote, systematic adherence … Continue reading 5 Reasons to Be Real: Authenticity is the New Competitive Edge
Rick Goodman — February 9, 2019 Follow @DrRickGoodman — February 9, 2019 Employee engagement isn’t just a buzzword; it’s something that can actually make your team stronger, your products better, and your business more competitive. In other words, it can have a real impact on your bottom line, and in more ways than one. Let … Continue reading Employee Engagement is the Edge You Need
By Tim Dugan February 27th, 2018 Alexa was a hit on Super Bowl night. Siri’s a household name. And everyone from the usual suspects — Google, Microsoft and Samsung — to unknown upstarts (Mycroft, anyone?) is trying to dip at least one finger into an increasingly tempting pie. Voice assistants are no longer “the next … Continue reading 10 Natural Language SEO Tips To Help You Gain An Edge (With Examples)
Max Stewart — February 12, 2018 — February 12, 2018 The shopping season didn’t end with 2017. Take advantage of continued online purchase activity by giving your retargeting campaigns a boost, and set the stage for 2018 with our helpful tips. Boost your budgets, serve more impressions Because of the December 2017 web traffic boost, … Continue reading Retargeting Tips to Give You an Edge with the 2018 Holidays
Denise Chan — November 28, 2017 Follow @denisechan26 — November 28, 2017 We know avocados are good on toast. And we know that avocados make for a good millennial joke or two. The pear-shaped fruit is also Amazon’s entry into the brick-and-mortar retail space. After Amazon’s recent acquisition of Whole Foods, the first thing the … Continue reading How to Build a Shopping Experience That Gives You an Edge Over Amazon This Holiday Season
