Tag Archives: eCommerce

Dell: Agents drive more ecommerce traffic, but conversions lag

Dell sees rising traffic from AI platforms, but the impact remains inconsistent as search continues to drive most ecommerce performance. By Constantine von Hoffman   Published on April 10, 2026   Traffic from AI agents is starting to show up in ecommerce analytics. It’s just not moving the numbers in a meaningful way yet, according … Continue reading Dell: Agents drive more ecommerce traffic, but conversions lag

The new must-haves in B2B ecommerce tech stacks go beyond CRM and CMS

As B2B buyers expect more B2C-like experiences, ecommerce marketers need tools that go far beyond the basics. By MarTechBot Published on March 16, 2026 Last updated on March 16, 2026   In MarTech’s “MarTechBot explains it all” feature, we pose a marketing question to our very own MarTechBot, which is trained on the MarTech website … Continue reading The new must-haves in B2B ecommerce tech stacks go beyond CRM and CMS

Fresh off the holiday season, Mailchimp debuts new ecommerce features

Fragmented data shouldn’t stall progress. Mailchimp aims to integrate insights across tools to turn holiday learnings into a profitable path for 2026. By Mike Pastore     February 10, 2026 The credit card bills from the 2025 holiday season aren’t even paid off, but Intuit Mailchimp is already taking the learnings from it and introducing … Continue reading Fresh off the holiday season, Mailchimp debuts new ecommerce features

Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins

AI-driven tools, deeper discounts, mobile convenience and flexible payment options drive record November spending. Constantine von Hoffman on November 26, 2025   Consumers didn’t wait for Black Friday or Cyber Monday to open their wallets this year. U.S. shoppers have already spent $ 79.7 billion online from Nov. 1 to Nov. 23—a 7.5% jump over … Continue reading Holiday ecommerce spending hits $79.7 billion before Cyber Week even begins

Ecommerce Growth Shifts To Apps And AI From Websites

Ecommerce Growth Shifts To Apps And AI From Websites by Laurie Sullivan , Staff Writer, September 19, 2025 Apps win loyalty, marketplaces dominate, and specialty brands win consumer choices, according to data released earlier this week. Similarweb released its Global State of Ecommerce 2025 report demonstrating how consumer habits are changing from websites to apps … Continue reading Ecommerce Growth Shifts To Apps And AI From Websites

5 essential applications ecommerce marketers need to succeed for the holiday season

The holiday rush is coming. The right martech tools will help you turn chaos into conversions. MarTechBot on August 18, 2025       Before you know it, the holiday shopping season will be here and they do every year, ecommerce marketers will face both opportunities and challenges. To excel, leveraging the right martech stack is crucial.  … Continue reading 5 essential applications ecommerce marketers need to succeed for the holiday season

Which AI Platform Recommends Ecommerce Brands More Often To Shoppers?

Which AI Platform Recommends Ecommerce Brands More Often To Shoppers? by Laurie Sullivan , Staff Writer @lauriesullivan, June 20, 2025 Brands and companies have poured major investments into artificial intelligence as marketers realize the technology can process data faster to identify major behavioral differences in the way consumers act. Tech-spend projections have exceeded $320 billion for 2025, … Continue reading Which AI Platform Recommends Ecommerce Brands More Often To Shoppers?

Your ecommerce calendar just got a year-round makeover

Seasonality in retail is shifting. Engage customers year-round with personalized campaigns that go beyond traditional holiday sales. Greg Kihlstrom on June 11, 2025      You don’t have to wait for Black Friday and the holiday season for online retail and ecommerce success. Ecommerce calendars have expanded significantly thanks to numerous holidays and cultural events. The … Continue reading Your ecommerce calendar just got a year-round makeover