Tag Archives: eCommerce

Focus on these 5 areas to deliver big results in e-commerce SEO

Need to improve SEO for your large-scale e-commerce site and don’t have the bandwidth to optimize content on a page-by-page basis? Check out these tips from columnist Brian Patterson. Brian Patterson on June 6, 2017   When it comes to e-commerce SEO at scale, many of the traditional tactics used for on-site optimization simply aren’t … Continue reading Focus on these 5 areas to deliver big results in e-commerce SEO

Is your information architecture costing your e-commerce web shop millions in lost sales?

Solid information architecture is a key ingredient in any successful SEO program, as it can help or hinder search engine crawlers. Columnist Trond Lyngbø provides tips for e-commerce sites looking to optimize their site structure. Trond Lyngbø on June 2, 2017     If you need water and decide that drilling a hole in Hoover … Continue reading Is your information architecture costing your e-commerce web shop millions in lost sales?

Why Every Ecommerce Business Needs a Dedicated Customer Experience Team

William Harris — May 26, 2017 Follow @wmharris101— May 26, 2017 In an effort to boost sales and effectively differentiate from competitors, more ecommerce entrepreneurs and hiring managers are working hard to build dedicated customer experience teams at their companies. Why? Because competition in the ecommerce space is fierce, and simply having the best products … Continue reading Why Every Ecommerce Business Needs a Dedicated Customer Experience Team

8 Great Ideas for Driving More Qualified Traffic to Your Ecommerce Store

William Harris — May 12, 2017 Follow @wmharris101— May 12, 2017 To succeed in ecommerce, it’s not about being able to drive tons of traffic to your website—it’s about being able to attract the right people. Sending hundreds of thousands of people to your website might help you build brand awareness, but unless you’re focused … Continue reading 8 Great Ideas for Driving More Qualified Traffic to Your Ecommerce Store