Tag Archives: eCommerce

Analysts agree: E-commerce sales set to deliver robust holiday retail growth

Deloitte forecasts up to a 22 percent increase in e-commerce sales, online sales are expected to reach $128 to $134 billion. Robin Kurzer on October 15, 2018   There is consensus among analysts that e-commerce will spur holiday retail sales growth this year. Forrester forecasts online sales to grow 13.5 year over year. EMarketer pegs … Continue reading Analysts agree: E-commerce sales set to deliver robust holiday retail growth

E-Commerce: 9 Elements to Remember When First Starting Out

Young Entrepreneur Council — October 1, 2018 Follow @YEC — October 1, 2018 E-commerce marketing can be tricky to navigate, especially when first starting out. Here are some aspects of e-commerce marketing that are crucial to remember: 1. Relevant Content If you plan to get on the e-commerce marketing bandwagon, you will need a fair … Continue reading E-Commerce: 9 Elements to Remember When First Starting Out

Must-Have Features of a Multivendor Ecommerce Website: Customers, Sellers, and Admin Features

Ankush Mahajan — October 1, 2018 Follow @ankushmahajann — October 1, 2018 Take a look at the top ecommerce companies in the world “Amazon” “Alibaba” “FlipKart”, and you’ll notice all of them are multivendor stores, and for a reason. Multivendor ecommerce websites offer much greater practicality in comparison to their single-vendor counterparts. They have a … Continue reading Must-Have Features of a Multivendor Ecommerce Website: Customers, Sellers, and Admin Features

What’s Bringing Your eCommerce Reputation Down and How to Fix It

Anand Srinivasan — September 28, 2018 Follow @anand_sriniv — September 28, 2018 The average conversion rate of an eCommerce store varies between 2% to 4% depending on the source of traffic, user’s device and your industry. The conversion rate is likely to be lower on a mobile device like smartphone and higher on desktops. According … Continue reading What’s Bringing Your eCommerce Reputation Down and How to Fix It

4-Stage eCommerce Marketing Maturity Model: A Framework for SMB Retailers

Erika Brookes — September 28, 2018 Follow @ebrookes— September 28, 2018 In a world of constant connectivity, online shoppers expect to search, browse and purchase products easily, whenever and wherever they want. As they jump between a growing number of devices and channels, the path to purchase becomes increasingly complex. It’s no longer about delivering … Continue reading 4-Stage eCommerce Marketing Maturity Model: A Framework for SMB Retailers

Should eCommerce Merchants Remove Negative Product Reviews?

Graeme Caldwell — September 27, 2018 Follow @nexcess — September 27, 2018 A motivated customer with an ax to grind can damage the reputation and revenue of an eCommerce store. Negative reviews are something everyone who does business online has to deal with, but they make many eCommerce merchants nervous — so nervous they’re tempted … Continue reading Should eCommerce Merchants Remove Negative Product Reviews?

How to Scale an eCommerce Business the Right Way

Nicole Blanckenberg — September 21, 2018 Follow @https://twitter.com/NicoleBlancken — September 21, 2018 To understand the fundamentals of how to scale an eCommerce business, try to picture your online store as an apartment complex or house. To build a solid building, you first need a strong foundation. Next, you need building materials and labor to help … Continue reading How to Scale an eCommerce Business the Right Way

eCommerce Best Practices to Boost Your Online Sales

Caryl Anne Crowne — September 17, 2018 — September 17, 2018 tswedensky / Pixabay Since its inception eCommerce has transformed the marketing and business industries and is continuing to expand. The popularity of most eCommerce businesses results from shifts of traditional marketing to online marketing. Adoption of the eCommerce business model through optimization of user … Continue reading eCommerce Best Practices to Boost Your Online Sales