As the march towards Christmas continues, consumers are shopping their emails for relevant discounts and offers. Jennifer Cannon on December 10, 2019 Brick-and-mortar shops aren’t the only things that are overcrowded these days. While the countdown to Christmas is quickly winding down, many email marketers are consistently pumping out reminders to their subscribers and customers … Continue reading Most consumers check email for holiday deals, but conversion doesn’t come easy
Tag Archives: Easy
How to Choose a Career Path in 4 Easy Steps
Dan Radak — December 5, 2019 Follow @DanRadak Now that you are all grown up (or at least your birth certificate claims as much), the timeless question of your life’s purpose can hardly be neatly summed up into a single occupation. Chances are that since that early childhood “astronaut-vet-magician” stage, your priorities and your interests … Continue reading How to Choose a Career Path in 4 Easy Steps
5 Easy Ways to Get Backlinks to Your Site
Choncé Maddox — November 26, 2019 If you have a business website, you may be interested in SEO. Some businesses just set up a website to serve as a portfolio or simply to establish an online presence – without a big emphasis on marketing. The rest of us want our website to be used as … Continue reading 5 Easy Ways to Get Backlinks to Your Site
eCommerce Attribution Modeling Made Easy
Nicole Blanckenberg — November 22, 2019 Follow @https://twitter.com/NicoleBlancken So, here’s the thing: your eCommerce attribution modeling strategy is probably costing you sales. Why? There is a significant chance that you are reading your Google Analytics and Tag Manager data wrong, which can result in incorrect assumptions and counter-strategies that ultimately hurt your eCommerce business in … Continue reading eCommerce Attribution Modeling Made Easy
12 Easy Ways to Make Your Website Accessible
Tessa Flores — November 23, 2019 When optimizing your website design, there’s one very important market you’ll want to consider when you’re thinking about access and usability: Worldwide, there are more than one billion people with disabilities that range from visual impairments to learning difficulties to hearing loss — and more. Because the internet isn’t … Continue reading 12 Easy Ways to Make Your Website Accessible
5 Easy Ways to Build Brand Awareness Using Social Media
Tiffany Fowell — November 4, 2019 A consistent brand can help you: Gain credibility Inspire trust & loyalty in your customers Boost your visibility within your market Justify charging a premium for your products & services Distinguish yourself from your competitors Establish a strong & consistent cross-channel customer experience While this isn’t limited to social … Continue reading 5 Easy Ways to Build Brand Awareness Using Social Media
4 Easy Ways to Demonstrate Thought Leadership
Syed Balkhi — November 1, 2019 Follow @SyedBalkhi Whether you run your own business or you want to advance your career, presenting yourself as an expert in your industry is important. But it’s not enough to tell potential customers or employers that you’re an expert—you have to show it. Thought leaders are “go-to-people” in their … Continue reading 4 Easy Ways to Demonstrate Thought Leadership
5 Easy Ways to Reduce Your Business Expenses in the Next Month
Peter Daisyme — October 17, 2019 Increasing revenue is a frequent thought on entrepreneurs’ minds. In reality, there’s often an easier way to generate more income: cutting costs. Reduce your business expenses and you’ll be able to achieve better cash flow and profitability. The larger the business, the higher the number of useless costs that … Continue reading 5 Easy Ways to Reduce Your Business Expenses in the Next Month
3 Easy Steps to Your First Email Drip Campaign (That Sells on Autopilot)
VerticalResponse — October 3, 2019 Follow @VR4SmallBiz Email drip campaigns are good for small business. In fact, automated email series get 80 percent higher open rates and triple the clickthroughs of single emails, and they generate 80 percent more sales at 33 percent less cost. Despite such convincing statistics, many small businesses do not engage … Continue reading 3 Easy Steps to Your First Email Drip Campaign (That Sells on Autopilot)
5 Easy Ways to Jump-Start Your Freelance Career
Syed Balkhi — September 25, 2019 Follow @SyedBalkhi Are you interested in starting a freelance career? Freelancing has been on the rise in recent years and it’s only going to keep growing. In fact, according to Nasdaq, 43% of the U.S. workforce will be freelancers by 2020. But, with so much competition, it can be … Continue reading 5 Easy Ways to Jump-Start Your Freelance Career