Carol Stephen — October 20, 2017 Follow @Carol_Stephen — October 20, 2017 How to Succeed with Social Media During the Holidays Embrace the Holidays Don’t be one of those people who believes that no business gets done during the holidays. People do business with those they know, like, and trust. So this is your big … Continue reading How to Succeed with Social Media During the Holidays
The holidays are just around the corner and will be in full force before we know it. Columnist Adam Weiss outlines key strategies to help you prepare and get your affiliate marketing on track this season. Adam Weiss on September 29, 2017 With the holidays fast approaching, now is the time for brands … Continue reading Affiliate marketing strategies for success during the holidays
Don’t get left behind the competition this holiday season. Contributor Rohit Gupta explains why retailers should invest in chatbots before the shopping onslaught begins. Rohit Gupta on September 5, 2017 The buzz around chatbots has been growing to a dull roar. Though consumers have been wary of bots due to privacy concerns and usability … Continue reading Add chatbots to your arsenal today: Reap the benefits during the holiday retail season
Virginia Franco — August 22, 2017 Follow @VAFrancoResumes — August 22, 2017 geralt / Pixabay Targeting that executive and C-suite role often requires a solid online reputation. Why? Many recruiters now use social media to find and vet candidates, and decision makers often scour the web for proof that you are who you say you … Continue reading Why You Can’t Skip Out on Online Branding During your Job Search
David Kiger — June 8, 2017 Follow @davidkiger— June 8, 2017 Stevebidmead / Pixabay Summertime has arrived (even if the calendar says it starts June 20) and with the warmer temperatures comes time off and vacation plans for many of us. It can also be an active time for small business owners, and summer activity … Continue reading Small Business Owners Can Shift Marketing Approach During Summer Months
Paul Schmidt — May 5, 2017 — May 5, 2017 Redesigning a website can be a huge project, with hundreds of technical, financial, creative, operational, and strategic decisions to think through. From planning out your goals to building your site from the ground up, it can take months of planning, designing, writing, and developing before … Continue reading 10 SEO Mistakes to Avoid During a Website Redesign
Matt Gill — April 7, 2017 — April 7, 2017 It’s as important as ever to remind yourself the interview process is a two-way street. Any company worth their salt is going to allow you as a candidate to ask questions of them and your potential new boss, to hire your boss just as they … Continue reading How to Hire Your Boss During a Job Search
Study: Most Consumers Served No More Than One Viewable Impression During A Campaign by Tobi Elkin @tobielkin, March 29, 2017 The issues of transparency, trust, and brand safety — and, by extension, viewability — are now at the forefront for marketers. And research findings reveal that a majority of consumers — 70% to 85% — … Continue reading Study: Most Consumers Served No More Than One Viewable Impression During A Campaign
Grant Thomas — March 22, 2017 Follow @gsthomas22— March 22, 2017 As growth marketing experts, we are consistently asked this simple question: How do I get more customers? It’s a broad question that can be answered in a variety of ways, however, we see one key area of focus that can help any type of … Continue reading Why First Impressions Matter – 84% of Marketing Conversions Occur During the First Visit
Frank Rumbauskas — January 7, 2017 Follow @FrankRumbauskas— January 7, 2017 Untold millions of people lost every penny they had during the Great Depression. Even most business and industrial leaders took a beating. But – Henry Ford passed through it unscathed. In fact his business even grew. What was his secret? Well, it’s no “secret” … Continue reading How Henry Ford Prospered During the Great Depression, and How You Can Use These Principles Too
