by Gina BottiSeptember 11, 2016 The secret’s out: People engaging with social media ads on their smartphones convert by calling. Facebook and social advertising will generate 12 billions of phone call conversions to US businesses this year. And that number is expected to grow by nearly 200% to over 36 billion calls in 2019. This … Continue reading 5 Facebook Ad Targeting Tips to Help Digital Marketers Drive Phone Calls
Tag Archives: Drive
Landing Page Promotional Tips to Drive Qualified Leads
by Kristin LisakAugust 10, 2016 Landing pages are the key step in converting website visitors who are strangers into new leads. You give your visitors something of value, and they, in turn, give you insight into how to market to them. But how do you garner awareness for your landing pages? Let’s review some best … Continue reading Landing Page Promotional Tips to Drive Qualified Leads
10 Ways to Use Emotion to Drive Action on Your Website
by Aaron Agius Follow @IAmAaronAgiusSeptember 1, 2016 We’re all too emotional…at least when it comes to our decisions. People buy, or act for emotional reasons, then seek logic to justify that decision. Emotion. Logic and reason. You need both. But many businesses often forget that. They think it’s a choice. And they often opt for … Continue reading 10 Ways to Use Emotion to Drive Action on Your Website
Using Infographics to Drive Deeper Learning
by Jenny PierattAugust 27, 2016 The art and craft of inquiry is nothing new to education; it has been around since the early days of Socrates. However, the notion of inquiry-driven learning has somewhat recently resurfaced and become quite the buzz as a student research method. There are various approaches a teacher may take to … Continue reading Using Infographics to Drive Deeper Learning
The 4 Crucial Steps Needed To Actually Drive Sales From Facebook
by Maxwell HertanAugust 23, 2016 Have you marketed on Facebook but haven’t seen any significant improvement in your sales? Sometimes it may seem easier to focus your energy elsewhere in your business rather than pursue a medium that is constantly evolving and changing. However there is a simple 4-step process which is achieving amazing results … Continue reading The 4 Crucial Steps Needed To Actually Drive Sales From Facebook
MSP Program Managers Drive Success Through Collaboration
by Len April Follow @ZenithtalentAugust 20, 2016 Around 1983, we witnessed the stirrings of what would become micro-managing “helicopter parents,” who in turn sired a generation of young, hovering warders instead of mentors. The problem, according to child development experts, is that these failure-intolerant practices have created a generation where more people hesitate to take … Continue reading MSP Program Managers Drive Success Through Collaboration
Using popular culture to drive local positioning
Local search columnist Lydia Jorden delves into how businesses can utilize hot trends in news and popular culture — like Pokémon Go — to drive SERP positioning and a presence in the local digital ecosystem. Lydia Jorden on August 15, 2016 Pokémon Go, the hit new augmented reality game for mobile, has increased foot … Continue reading Using popular culture to drive local positioning
How to Use Google Alerts to Drive Business
by Jeremy PeskeyAugust 11, 2016 Google alerts are an extremely useful resource for promoting your business online. First of all, if you aren’t using Google Alerts to track your business, you’re missing a seriously useful hack. They are particularly handy for staying up to date with relevant and timely information regarding your business, so you … Continue reading How to Use Google Alerts to Drive Business
25 Power Words to Drive More Engagement With Your Social Campaigns
by Andrew Raso Follow @marketinggurus3August 15, 2016 Some 2.1 billion people have social media accounts, and as many as half of those people are checking out social content more than once a day. With that kind of social activity it begs the question… “Why isn’t my engagement higher?” Poor engagement is a problem marketers have … Continue reading 25 Power Words to Drive More Engagement With Your Social Campaigns
How the Pros Use Snapchat To Drive Sales
by Anna KachurAugust 11, 2016 Snapchat and Marketing go hand in hand, it is no longer an obscure little social network. With over $ 100 million active daily users it has become the third most popular social media platform among millennials. The company is valued at $ 16 billion and marketers are elbowing their way … Continue reading How the Pros Use Snapchat To Drive Sales
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