How context, consequence and audience impact should guide when AI disclosure actually matters — and when it doesn’t. By Jeanne Jennings January 21, 2026 As an adjunct professor at Georgetown University, I (and my students) live under an AI disclosure policy. If you use generative AI — whether it’s to write, design, brainstorm or … Continue reading A practical framework for AI disclosure in marketing
The new AI disclosure framework aims to help marketers use generative AI responsibly without over-labeling every touchpoint or eroding consumer trust. By Constantine von Hoffman January 15, 2026 The IAB is stepping into the AI accountability conversation with a new framework aimed squarely at one of marketers’ biggest open questions: when, exactly, should AI use … Continue reading IAB launches AI transparency and disclosure framework
Amanda Fountain — May 23, 2019 — May 23, 2019 Whether you’ve been following the James Charles – Tati Westbrook influencer drama like a reality show or have no idea who these people are, you should care about what’s going on here. The short version: Tati Westbrook has a vitamin line. Her “close friend” and … Continue reading Disclosure, Transparency and Trust – A Story about Instagram and Influence
Do your clients know what you’re doing with their accounts? Contributor Steve Cameron lays out why transparency is vital to building and maintaining trust with your clients. Steve Cameron on August 14, 2017 There is an old joke about what to do if you’re ever stranded on a desert island with only a pack … Continue reading Disclosure and transparency: The agency/client relationship twins
by ZOG Digital Follow @zogdigitalSeptember 8, 2016 Google’s ads have changed at least 10 times in the past decade, so it comes as no surprise that most users cannot identify which results on a SERP are paid advertisements and which are organic results. Google ads have changed from having background shading to a white background … Continue reading Editorial or Advertising?: Native Ads and Disclosure
