Category Archives: AI Transparency

Why AI Makes It Difficult For Amazon, Google To Zero Out Carbon Emissions

Why AI Makes It Difficult For Amazon, Google To Zero Out Carbon Emissions by Laurie Sullivan , Staff Writer, July 3, 2026 Amazon and Google have pledged to zero out their respective carbon emissions in the coming years, but their respective sustainability reports for 2025 released this week show that artificial intelligence (AI) has made … Continue reading Why AI Makes It Difficult For Amazon, Google To Zero Out Carbon Emissions

IAB launches AI transparency and disclosure framework

The new AI disclosure framework aims to help marketers use generative AI responsibly without over-labeling every touchpoint or eroding consumer trust. By Constantine von Hoffman January 15, 2026 The IAB is stepping into the AI accountability conversation with a new framework aimed squarely at one of marketers’ biggest open questions: when, exactly, should AI use … Continue reading IAB launches AI transparency and disclosure framework