Tag Archives: Decrease

Ad Spend Forecasts Decrease

Ad Spend Forecasts Decrease by Todd Wasserman , December 8, 2022 As we gear up for 2023, the ad industry must reset expectations. GroupM and Mediabrands have both reduced their forecasts for ad spending in 2023. GroupM expects global ad spending to rise 5.9% next year. That’s down from the 6.4% GroupM estimated in June. … Continue reading Ad Spend Forecasts Decrease →

How to Decrease Your Website Bounce Rate

Website Metrics

Chris Christoff November 27, 2021 So are you upset about your high website bounce rate? A high bounce rate is a matter of concern for most website owners who have just started out. But if you can figure out the reason why your visitors are leaving your site so quickly, it can be a lot … Continue reading How to Decrease Your Website Bounce Rate →

3 Easy Ways to Decrease Your Bounce Rate

SEO Strategy

Chris Christoff April 29, 2021 Sometimes, your marketing efforts are so good that it instantly helps direct a ton of traffic to your website. But although you have visitors on your site, you realize that they quickly exit from it without going to any other page. As a result, your bounce rate increases, and it … Continue reading 3 Easy Ways to Decrease Your Bounce Rate →

Site Abandonment and How to Decrease it at Every Stage

eCommerce Conversion

JJ Tyson — February 18, 2020 Site abandonment has always presented a major challenge for online retailers. Although it would make sense for the abandonment rate to go down over time, research finds the exact opposite is true. In fact, between Q4 of 2018 and Q2 of 2019, overall conversion rates decreased from 3.23% to … Continue reading Site Abandonment and How to Decrease it at Every Stage →

Employer Branding Strategies to Increase Quality of Hires and Decrease Turnover

Employees Retention

Jake Rheude — December 24, 2019 Follow @jakerheude One of the most overlooked major expenses of a business is high turnover. This comes from employees that are dissatisfied, disengaged, or simply a bad fit for your business – but many businesses chug along, hiring and rehiring, training and re-training, without breaking down just how much … Continue reading Employer Branding Strategies to Increase Quality of Hires and Decrease Turnover →

Increase Employee Skills to Decrease Talent Shortages

Employee Advocacy

Daniel Burrus — September 24, 2019 When it comes to the future of your industry, how secure do you feel, not only in your position, but in your career and abilities as well? The era in which you go to school for a specific skill or trade, develop your acumen, and grow a … Continue reading Increase Employee Skills to Decrease Talent Shortages →

How to Use Smart Content to Decrease Your Website Bounce Rate

Content Optimization

Dan Moyle — August 6, 2019 Follow @danmoyle — August 6, 2019 OpenClipart-Vectors / Pixabay We know that a bounce rate measures the percentage of visitors that leave your website after viewing only one page on your site. In other words, they “bounce” back to the search results or referring website. Sure, we want to … Continue reading How to Use Smart Content to Decrease Your Website Bounce Rate →

How Operational Effectiveness and Efficiency Can Decrease Costs

Business Effectiveness

John Nash — December 7, 2018 — December 7, 2018 Marketers can do more than just deliver engaging and profitable customer experiences with personalized interactions and communications. They can also optimize marketing program performance and engage in omnichannel marketing, which reduce the costs of customer interactions. In fact, according to Harvard Business Review, marketers who … Continue reading How Operational Effectiveness and Efficiency Can Decrease Costs →

How to Decrease Mobile Cart Abandonment? Get Personal.

eCommerce Mistakes

Maura Canavan — October 21, 2017 — October 21, 2017 So often, you get almost everything right with a retail marketing campaign. Users come into your app or mobile site, they’re engaged, they go so far as to add items into their carts. That’s where the heartbreak happens. Your user doesn’t buy what’s hanging out … Continue reading How to Decrease Mobile Cart Abandonment? Get Personal. →

How to Decrease Page Load Time On Your Website [Infographic]

Website Speed Improvement

Nadya Khoja — April 5, 2017 Follow @nadyakhoja— April 5, 2017 Having a slow-loading website can strongly harm the overall user experience, and as a result your site’s rankings in organic search. Continuously working towards improving your site’s load time should be a priority if you want to ensure that people keep coming back to … Continue reading How to Decrease Page Load Time On Your Website [Infographic] →