Tag Archives: Customers

Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

Tom Whatley October 7, 2021 If you’ve been in business for any amount of time, you may well have heard the phrase, “the money is in the list.” It’s a proverb as old as the internet, probably older. It’s also true. And more relevant than ever. If you want to build a successful business, a … Continue reading Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

Using psychology and better data practices to get customers closer to purchase

Optimizing campaigns with psychological insights saves times and makes you more competitive. Chris Wood on October 1, 2021 With limited resources, marketers need every edge they can get, including psychology, to get customers closer to purchase. “All [marketers] are using several different channels, platforms, solutions and tools to track assets, campaigns, user and customer data, … Continue reading Using psychology and better data practices to get customers closer to purchase

Personalize Your Customer’s Online Shopping Experience With These 9 Tips

Young Entrepreneur Council September 27, 2021 To truly change the customer experience, personalization has to go beyond a simple name change in an email. In the e-commerce world, shoppers expect a certain level of ease and comfort, and those companies which can offer a more tailored experience are the ones bringing customers back again and … Continue reading Personalize Your Customer’s Online Shopping Experience With These 9 Tips

How contact tracking tech can reconnect brands with former customers

Technology can help companies find B2B contacts — including marketers — that have changed jobs. Jacqueline Dooley on September 13, 2021 You may have great clients, loyal to your product or service, but how do you stay in touch with them when they switch jobs? That was the dilemma faced by Ellie von Reyn, Conductor’s … Continue reading How contact tracking tech can reconnect brands with former customers

How to build seamless experiences for ‘digital everywhere’ customers

The most successful brands keep the customer at the center when expanding their digital presence. Chris Wood on September 9, 2021 “We’ve all heard that adage, ‘there’s danger in not moving your business at the speed at which it should be moving,’” said Matthew Crocker, Director of Marketing for CX software company Table, at MarTech … Continue reading How to build seamless experiences for ‘digital everywhere’ customers

157 Authentic Fall Hashtags to Harvest More Customers (+Tips!)

Kristen McCormick August 27, 2021 Hashtags are helpful for expanding your visibility and building your brand, but with the vastness of social media, it can be hard to actually see these benefits. If you want to get value out of your hashtags, you’ll want a more strategic approach to ensure you’re getting the right visibility … Continue reading 157 Authentic Fall Hashtags to Harvest More Customers (+Tips!)