Tag Archives: Creativity

How to Craft Employee Experience So That Creativity Flourishes

Suresh Sambandam — October 14, 2019 Creativity. It’s become a bit of a buzzword, but in this case, it’s all the buzz for good reason. A study by Forrester Consulting concluded that “companies that embrace creativity outperform peers and competitors on key business performance indicators, including revenue growth, market share, and talent acquisition.” Creativity could … Continue reading How to Craft Employee Experience So That Creativity Flourishes →

Spark creativity: 11 tips to build a more creative business

Creativity

Creativity is an integral part of keeping any business competitive, but it takes work to maximize your workers’ creative potential. Brian Solis on August 22, 2019 Modern CMOs face a creativity problem and opportunity. Sixty percent of CEOs consider creativity to be the single most important quality in a leader, yet only 25 percent of … Continue reading Spark creativity: 11 tips to build a more creative business →

Design Creativity Back Into Your Work

Creativity

Kyle Crocco — February 24, 2019 Follow @kylecrocco — February 24, 2019 Work in the United States is not designed to be creative. It’s designed to be repetitive, efficient, and reliable. Businesses, no matter what sector, have been modeled on the principles of the industrial revolution. Work rhythms have been set to clocks instead of … Continue reading Design Creativity Back Into Your Work →

Why Moments of Boredom Can Give Your Creativity a Boost

Creativity

Brent Morrison — January 15, 2019 — January 15, 2019 Where do you have your best ideas? Is it right before you fall asleep? Are you a shower-thinker? I come up with my best ideas when I’m out taking a walk. Why is that? Whatever your answer, it’s not by accident. Losing focus and ridding … Continue reading Why Moments of Boredom Can Give Your Creativity a Boost →

8 Ways for Entrepreneurs to Spark Creativity

Creativity

Nikki Richard — September 3, 2018 Follow @NikkiRichard79 — September 3, 2018 Pixabay Even the world’s most successful entrepreneurs will tell you there is no book that can fully prepare you for entrepreneurship. As you embark on your entrepreneurial journey, you will face many challenges. One of those challenges is maintaining a flow of creativity … Continue reading 8 Ways for Entrepreneurs to Spark Creativity →

Cutting Out the Ad Agency: Why Your Video Production Company Could Be a Hotbed of Creativity

Video Strategy

Evelyn Timson — January 12, 2018 Follow @Aspect_FandV — January 12, 2018 The advertising industry is changing. The seemingly immutable role of the ad agency is, arguably, in a process of flux and agencies are struggling to adapt and make sense of this brave new world. There’s no doubt that the global economic slowdown since … Continue reading Cutting Out the Ad Agency: Why Your Video Production Company Could Be a Hotbed of Creativity →

The state of interactive advertising: New formats are infusing digital ads with creativity that gets results

Advertisement Industry

Ginny Marvin on November 20, 2017 With the rise of mobile usage, brands have been challenged to figure out how to do more with less screen real estate and shorter attention spans. Thanks to a combination of new technologies, more powerful mobile devices and a drive to blast through banner blindness, a new level … Continue reading The state of interactive advertising: New formats are infusing digital ads with creativity that gets results →

Boost Creativity With a 3-Day Weekend [Infographic]

Creativity

Tiffany McAdams — May 26, 2017 — May 26, 2017 When do you feel most productive during the week? Friday afternoon? Probably not. As the work week progresses, creativity takes a hit. Longer days also have a crippling effect on productivity and creativity. Recent studies show that most employees are only productive for about five … Continue reading Boost Creativity With a 3-Day Weekend [Infographic] →

The Role of Creativity in the Life of a Product Manager

Product Management

Mukesh Gupta — March 8, 2017 Follow @rmukeshgupta— March 8, 2017 I personally believe that creative thinking is a critical skill that all of us need to develop among us but it is even more relevant if we want to be a product manager and give birth, grow and mature a product. First, lets talk … Continue reading The Role of Creativity in the Life of a Product Manager →

ON24’s CMO says creativity, patience & never resting on your laurels are key to success

Creativity

Get to Know: ON24 CMO Joe Hyland Amy Gesenhues on November 22, 2016 In May of last year, Joe Hyland was named CMO for ON24, leading global marketing, communication and brand strategy for the webinar-based marketing platform. “I’ve been in marketing for about 15 years, focusing primarily on marketing in the B2B and SaaS space,” … Continue reading ON24’s CMO says creativity, patience & never resting on your laurels are key to success →