Cosette Jarrett — March 22, 2017 Follow @cosettejarrett— March 22, 2017 Hiring remote employees is catching on among businesses big and small thanks to the numerous benefits it has to offer both employers and employees (or freelancers). If you’re currently in the process of hiring remote employees or team members to complete your creative team, … Continue reading 5 Tips For Hiring Remote Employees For Your Creative Team
Jana Christoviciute — March 7, 2017 — March 7, 2017 When your day-to-day is all about getting those numbers under targets, it’s easy to get mired in ongoing improvements and ignore quick wins. Your creative can be one such victory. Tweak your creative strategy in just the right way and follow a few Facebook ads … Continue reading 4 Facebook Creative Tips to Bring the Clicks
Carlo Pacis — February 28, 2017 — February 28, 2017 The year is 2010. A new visual media application called Instagram (a name aptly combining “instant camera” and “telegram”) takes the App Store by storm with its focus on mobile photography, beautiful filters, and building a community of dedicated users. Fast forward seven years, and … Continue reading 23 Creative Ways Marketers Can Use Instagram
The burden placed on the “Big Idea” is more onerous than ever in the digital age. Contributor Peter Minnium explains that creative ideas must be strong enough to inspire creators all along the campaign life cycle. Peter Minnium on February 24, 2017 “And remember the tyranny of a blank sheet of paper,” my supervisor … Continue reading The tyranny of a blank page: Why creative matters most
Jonathan Bright — February 8, 2017 Follow @SoutherlyComms— February 8, 2017 The adoption of marketing automation technology has been rapidly on the rise. MarketsandMarkets forecasts the Global Marketing Automation Software market to grow to $ 5.5 billion in 2019, from $ 3.65 billion in 2014. While automation can help with scalability of many marketing operations, … Continue reading Crushing the Creative, by MS Word and Other Robots
Brad Egeland — February 7, 2017 — February 7, 2017 Ok, you have the project, you have an idea of what the goal is, who the client is, and a basic awareness of what it is going to take to get to the finish line with the client. Now it’s time to settle in and … Continue reading The Creative PM: Assembling the Creative Team
Ron Ause — February 7, 2017 — February 7, 2017 Growth is good. But contrary to what they say, you can have too much of a good thing. A growing creative agency does bring in more money. But it also spends more money. If you don’t manage your money well and you spend more than … Continue reading Growth Guide: What Executives Must Know to Ensure Creative Agency Success
Eva Wislow — January 31, 2017 — January 31, 2017 Are you continuously trying to create new social media posts, Instagram photos, blog posts, articles, press releases, and promotional strategies? Have you paid attention to your creative process when creating these things? When you have an idea, you’re driven by an inner force. Creative people … Continue reading 18 Unusual Habits of Extremely Creative People
Natalie Petersen — January 20, 2017 — January 20, 2017 One of the most creative, yet misunderstood social media channels for a business is Snapchat. If you’ve been paying attention lately, you may have heard Snapchat coming up more often and seeming to get more popular by the minute. While this app was originally developed … Continue reading Get Creative: Using Snapchat in Social Media Marketing
George Beall — January 21, 2017 Follow @GeorgePBeall— January 21, 2017 Twitter is every marketer’s best friend. Every successful business you can think of maintains a Twitter presence. It’s is an effective communicating tool for developing brand identity. You don’t need to be a seasoned business professional to cash in on Twitter’s monetizing potential. Whether … Continue reading 7 Creative Tips to Generate Money on Twitter
