How to Update Old Blog Posts for SEO Using AI: Boost Traffic Without Creating New Content Brian Hart May 20, 2025 Don’t let valuable content sit idle – reviving old blog posts is one of the most effective (and underused) SEO strategies. Instead of churning out new content nonstop, updating existing posts … Continue reading How to Update Old Blog Posts for SEO Using AI: Boost Traffic Without Creating New Content
Tag Archives: Creating
Creating a Motivated Team: Proven Tips for Workplace Success
Creating a Motivated Team: Proven Tips for Workplace Success Jasmine Dosanjh Mar 26, 2025 Motivating staff in the workplace is essential for maintaining productivity, engagement, and overall job satisfaction. Whether you’re a team leader, HR professional, or business owner, understanding what drives your employees can make all the difference in creating a … Continue reading Creating a Motivated Team: Proven Tips for Workplace Success
Creating personas for account-based marketing (ABM): Best of the MarTechBot
See how the MarTechBot responds to a prompt and how the prompt can be improved. Today: How to build personas for ABM campaigns. MarTechBot on December 16, 2024 Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from … Continue reading Creating personas for account-based marketing (ABM): Best of the MarTechBot
A Cleveland Clinic physician offers 7 tips for creating a healthy AI-enabled workplace
October 27, 2024 A Cleveland Clinic physician offers 7 tips for creating a healthy AI-enabled workplace AI will test your company’s health and wellness strategy—here’s how you can prepare. BY Dr. Talia Varley The immense potential of artificial intelligence has become one of today’s most popular business talking points. But there is dramatic disparity between the … Continue reading A Cleveland Clinic physician offers 7 tips for creating a healthy AI-enabled workplace
3 critical steps for creating content that converts
Content that drives conversion: frictionless offers, bite-sized asks and valuable tradeoffs. Moni Oloyede on October 18, 2024 All too often, content is created solely to get clicks, views and likes. It’s all about the call to action (CTA), the asset download, the form fill or the registration sign-up. Most of the time, this is … Continue reading 3 critical steps for creating content that converts
6 tips for creating a winning email marketing calendar
Gain insights into balancing promotions, content themes and testing to boost email effectiveness throughout the year. Alexander Melone on September 13, 2024 Your calendar is not just a pretty collection of dates and ideas; it’s the blueprint for a successful email marketing program. A strategically built calendar offers a bird’s eye view of your … Continue reading 6 tips for creating a winning email marketing calendar
Why leaders shouldn’t focus on creating a corporate culture—and what they should build instead
August 23, 2024 Why leaders shouldn’t focus on creating a corporate culture—and what they should build instead An emotional intelligence expert explains how building a sense of community can help companies increase employee engagement, boost worker mental health, and more. BY Harvey Deutschendorf Leaders often preach about the importance of building a healthy company culture. Understandably, … Continue reading Why leaders shouldn’t focus on creating a corporate culture—and what they should build instead
What concrete and pigs reveal about creating a supply chain that can withstand disaster
May 28, 2024 What concrete and pigs reveal about creating a supply chain that can withstand disaster A new book argues that as companies rebuild supply chains, they should consider proximity above all else. BY Kaihan Krippendorff and Robert C. Wolcott Since the pandemic, companies and governments worldwide have been reevaluating their supply chains to achieve … Continue reading What concrete and pigs reveal about creating a supply chain that can withstand disaster
7 steps to creating an audience-based B2B marketing plan
Boost marketing-driven revenue with granular audience segmentation. Use this 7-step framework for targeting the right prospects. Natalie Jackson on April 22, 2024 If you’re still taking a one-size-fits-all approach to your marketing campaigns, blasting the same messages across channels to a broad audience, you’re leaving revenue on the table. Today’s B2B buyers expect a … Continue reading 7 steps to creating an audience-based B2B marketing plan
Top of Heart: New Book Reveals the Mindset Creating 7-Figure Businesses
Top of Heart: New Book Reveals the Mindset Creating 7-Figure Businesses GRIT DAILY / Sep 26, 2023 Entrepreneurs and startups are driven by innovation and big ideas. But are we overlooking the biggest idea of all: prioritizing how we make our customers feel? Author and business trailblazer Grant Muller shares how to set your business up … Continue reading Top of Heart: New Book Reveals the Mindset Creating 7-Figure Businesses