Robert WeissJune 10, 2015 It’s the age old question, “how much is this video production going to cost?” And unfortunately this either makes people stop thinking about the phenomenal ROI that corporate video production will have for their business or they think that their smart phone will get them a professional business video that matches their … Continue reading How Much Does a Corporate Video Production Cost?
Tag Archives: cost
The Cost Of Keeping A Brand Advocate Onboard And Engaged
Columnist Jason Warnock explains how to maintain long-term relationships with your customers and ensure you’ve enough budget to keep them engaged. Jason Warnock on June 5, 2015 In last month’s column, I discussed how your brand can convert subscribers into salespeople. But moving people from the subscriber category to the brand advocate category is just … Continue reading The Cost Of Keeping A Brand Advocate Onboard And Engaged
How Much Should Social Media Cost?
Bridget WillardMay 30, 2015 How much is your time worth? How much is my time worth? These are the questions we ask ourselves when we decide to outsource. Does it make sense to do $ 18/hour bookkeeping work when your time is worth $ 100? No. You outsource. I talked a bit about why it … Continue reading How Much Should Social Media Cost?
3 SEO Mistakes That Cost Businesses Higher Rankings, Traffic & Leads
Nicole McCullumMay 26, 2015 Search Engine Optimization (SEO) is one of the most cost effective ways to reach a large percentage of your audience at a time when they are ready to buy. However, many small business owners become frustrated with the lack of results that they see when they invest in SEO, and give … Continue reading 3 SEO Mistakes That Cost Businesses Higher Rankings, Traffic & Leads
5 Common Digital Marketing Mistakes That Cost You Money
by Kari Pritchard April 30th, 2015 3 Sometimes when we get caught up in a project, it can be easy to turn a blind eye to common mistakes. When it comes to your website, mistakes are definitely something you’ll want to avoid. Especially obvious ones. That’s why we’ve created this infographic to help you … Continue reading 5 Common Digital Marketing Mistakes That Cost You Money
The Working Dead: The Cost Of Low Employee Engagement (Infographic)
Jacob ShriarApril 13, 2015 Most people reading this probably watch the hit tv show The Walking Dead, with nearly 16 million people tuning in for their season finale. In case you haven’t seen it before, it’s about an apocalyptic world dominated by zombies. But zombies don’t only exist on TV, they can be found in … Continue reading The Working Dead: The Cost Of Low Employee Engagement (Infographic)
5 Steps to Avoid the High Cost of Employee Turnover
Margaret JacobyApril 2, 2015 In a recent article, we talked about job-related frustrations experienced by employees. Those frustrations included “not sharing about salary and benefits”, and “not having a culturally diverse and gender diverse leadership teams.” This week we are addressing the consequences of those mistakes and others—employee turnover. What exactly is “turnover?” Well, in … Continue reading 5 Steps to Avoid the High Cost of Employee Turnover
Introducing Quality Score for Facebook: Facebook’s Ad Relevance Score Determines Ad Cost And Placement
Larry KimMarch 30, 2015 As of last month, Facebook advertisers see a new Relevance Score metric, the equivalent of Google’s AdWords Quality Score, in their ad reporting dashboard. This new score is an important ad quality signal that will affect both your ad delivery and the cost you pay for your campaigns. Facebook will use … Continue reading Introducing Quality Score for Facebook: Facebook’s Ad Relevance Score Determines Ad Cost And Placement
The Good, The Bad, and the Ugly of Cost Cutting
Ian AltmanMarch 24, 2015 Those who specialize in expense reduction would accurately argue that each dollar you earn in sales contributes a small percentage to profit. But, each dollar you save goes directly to the bottom line. Your cost cutting might be driven by a desire to price your products or services more competitively, to … Continue reading The Good, The Bad, and the Ugly of Cost Cutting
If You Don’t Fix Your Mobile Website Issues it Could Cost You!
James DebonoMarch 19, 2015 So this morning I woke up to the following email in my inbox. !Fix mobile usability issues found on Big Thinking Online Now as far as I was aware this site is mobile optimised; we have a responsive theme, which means that the website layout will adjust depending on what device … Continue reading If You Don’t Fix Your Mobile Website Issues it Could Cost You!
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