Kasra ShafieeMarch 12, 2015 Whether we like it or not, tax season is upon us. Instead of pulling the wool over our eyes, it’s important to learn how to minimize our tax liability through legal and well-established accounting principles in order to reduce the sting of tax season. Most corporations must file business tax returns … Continue reading 6 Last Minute Corporate Tax Filing Tips to Reduce Liability and Increase Profits
Sarah GreesonbachMarch 5, 2015 Corporate identity design has been an integral element of business since the early 1900s. But despite the effect that the right branding and design can have for a company or a campaign, sometimes it’s difficult to see its true value laid out on a mock-up. To the untrained eye, it looks … Continue reading 4 Questions You Must Ask Before Creating Your Startup’s Corporate Identity Design
BusinessVibesFebruary 28, 2015 Modern times bring new ideas and so have the ideas of a workplace changed over time to represent a much more pleasant and interesting setting. In the past it was regarded that if one diminishes the area where one works it will enable the people to focus on the job solely and … Continue reading The Use of Art in Corporate Spaces
James ArnoldFebruary 23, 2015 Most businesses think that running a corporate blog will help them communicate with their customers better, build their brand and generate sales. But unfortunately, it is easier said than done. Achieving the above three goals is tough with a corporate blog unless you learn from your mistakes. So what should you … Continue reading How To Make Your Corporate Blog Successful
Business.comFebruary 22, 2015 There’s a reason why I spent most of my professional life being self-employed: I don’t like submitting to authority. My time on the stand-up comedy stage is a testament to that; where I enjoyed skewering the absurdities of everyone else’s conventional lifestyle. However, a few years back I was approached about a … Continue reading “Sleeping” Your Way To The Top: 5 Ways Hypnosis Can Help You Climb The Corporate Ladder
Anastasia LamotchkinaJanuary 31, 2015 It’s without a doubt that Fairmont’s corporate website could definitely afford a few changes. Let’s take a look at how a corporate website should embody a company’s brand strategy by delving into one of the most iconic hotel chains in the world. If you’ve ever been to a Fairmont location just … Continue reading 5 Quick Remedies For a Dull Corporate Website
Heather Lloyd-MartinJanuary 28, 2015 Are your business blogging efforts actually working against you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see… Are your business blogging efforts actually working against you? Recently, I read Elizabeth Victor’s Biznology … Continue reading 7 Corporate Blogging Blunders to Avoid
Jay GronlundJanuary 16, 2015 The growing demand for greater corporate transparency, especially among Millennials, should not be news to anyone. Trust in business has reached new lows, as reported by the latest 2014 Edelman Trust Barometer (e.g. only 50% of Americans trust financial service companies), and insufficient transparency has been one of the key reasons. … Continue reading Why Transparency is Essential for Building Corporate Brand Trust
Bobbie Wasserman December 13, 2014 One of the most common concerns I address with clients when restructuring corporate communications departments is moving the social media function into the department. The companies I counsel tend to associate handling social media as a marketing function. There is some truth in that approach, as it might have … Continue reading Reasons Corporate Communications Needs to Control Social Media
Ryan Scott November 21, 2014 As I’ve said many times, games can bring out the best in people. In case you haven’t noticed, gamification has become an important revenue tool that helps companies hook employees and customers into real, addictive engagement. Which is why Gartner analysts predict that by 2015, more than 50% of organizations … Continue reading Super Service Challenge Gamifies Corporate Giving
