March 13, 2024 How can I convince my boss to let me work remotely? It really feels like this should be settled by now, but here’s what to do if your boss is still demanding you come into the office. BY Kathleen Davis Welcome to Pressing Questions, Fast Company‘s mini-advice column. Every week, deputy editor Kathleen … Continue reading How can I convince my boss to let me work remotely?
By Rob Pegoraro June 30, 2023 Since its 2008 founding, Airbnb has prospered on the assumption that people will be comfortable staying in the homes of strangers. But the rental behemoth still has some trust issues among its customers—and its executives were more than willing to talk about those struggles with attendees at this … Continue reading How Airbnb is trying to convince more users to become hosts
Twitter will now alert you if a tweet you interacted with gets a Community Note Steve Dent @stevetdent Fake news can travel fast on Twitter when amplified by likes and retweets, but now you’ll be alerted if you’ve been an accessory to one of those lies. Starting today, you’ll be notified if a tweet … Continue reading Twitter’s bookmark counter is a new way to convince yourself tweeting is worth your time
By Katelyn Bourgoin November 11, 2022 Whatever you think of Elon Musk and his Twitter takeover, he appeared to have been using a classic sales technique last week. In late October, The Verge reported that Twitter was planning to charge users $20 for Twitter Blue and a coveted blue checkmark. The backlash was immediate: … Continue reading Did Elon Musk use a popular sales trick to convince people to pay up for Twitter?
Liz Papagni — December 19, 2019 Follow @mrktgworx It’s never a bad time to improve your marketing strategies. With a new year just around the corner—and a whole new decade, at that—everyone is making resolutions to better their lives and their businesses. What better time to resolve to increase engagement and action with your customers? … Continue reading 3 Resolutions to Convince and Convert Customers in 2020
Kirsten Lyons — January 24, 2018 — January 24, 2018 Whether it’s asking for funding to attend a lesser-known conference, or a new tool/platform to add to your team’s tech stack, the skill of successfully pitching your boss is vital for career advancement. Everyone knows successful marketers are well-rounded professionals who can point to the … Continue reading How to Convince Your Boss: 7 Steps to Getting Budget Approval
Jibran Malek — December 21, 2017 — December 21, 2017 Some of the most well-known brands are leveraging YouTube Influencer Marketing to achieve sales success. In fact, 39% of marketers are looking to increase their influencer marketing budgets in 2018. Despite all the hype, it can be difficult for brand marketers to convince their bosses … Continue reading How to Convince Your Boss To Try YouTube Influencer Marketing
by Ben Green April 22, 2016 Follow @bnkg99April 22, 2016 With 85% of B2B buyers suggesting that businesses should present information via social networks, it’s a good time to be a marketing agency offering social media services. But with that mounting pressure, many in-house marketing teams are believing myths and making costly mistakes, hurting conversions … Continue reading Social Media ROI Myths Your Clients Believe – And How to Convince Them Otherwise
Juan MendezMay 9, 2015 Today, having an explainer video is as vital as having a website. Day by day, visitors look for these cute animated videos to quickly explain a product or service and avoid reading pages and pages to know how your business works. Ok, you may already know this, but how about your … Continue reading How To Convince Your Boss That Your Business Needs An Explainer Video
