Tag Archives: conversions

7 Reasons Why an Explainer Video Will Increase Conversions (Part 2)

by Claude Harrington January 19, 2016January 19, 2016 Recently, we discussed some of the reasons why animated explainer videos are so well suited to improve conversion rates. So much so that multimillion-dollar companies like Dropbox credit their explainer as a major factor in their growth. Examples like that are just further evidence that an explainer … Continue reading 7 Reasons Why an Explainer Video Will Increase Conversions (Part 2) →

How to Increase Website Conversions in 2016

Conversion Management

by Wes McDowell January 13, 2016 Follow @wesmcdowellJanuary 13, 2016 If you run a business, you know you need a website. But more importantly, are you using yours to it’s full potential? Too many of my clients recognize the importance of having a website, but they don’t always know why. Most seem to be more … Continue reading How to Increase Website Conversions in 2016 →

How To Increase Conversions With Facebook Video Ads

Facebook Video

by John Waldron December 28, 2015December 28, 2015 Conversions, conversions, conversions. That’s the name of the game with pretty much all content marketing. And, just as video marketing is no exception, neither is Facebook video marketing. We’ve discussed at length in previous posts the 10 Elements of High Performing Facebook Video Ads, we’ve had a … Continue reading How To Increase Conversions With Facebook Video Ads →

12 Twitter Stats to Help Your Small Business Get More Conversions [Infographic]

Email Marketing

by Deanna Zaucha December 31, 2015 Follow @deannazauchaDecember 31, 2015 Only 34% of marketers use Twitter to successfully generate leads.” – Hubspot You’ve already read the top tips for posting on Twitter, how to fully utilize a Twitter header photo, and what it takes to prolong the half-life of your tweets to improve engagement on … Continue reading 12 Twitter Stats to Help Your Small Business Get More Conversions [Infographic] →

12 Ways of Driving Revenue and Website Conversions with On Site Promotions

Promotional Marketing

by Grant Thomas December 3, 2015 Follow @gsthomas22December 3, 2015 As we all know, promotions are an integral part of any e commerce sales strategy. However, many online retailers are still unclear on what types of promotions make the most sense for their business and how to effectively use these offers. In this article, I’ll … Continue reading 12 Ways of Driving Revenue and Website Conversions with On Site Promotions →

How To Use On-Site Surveys to Increase Conversions

Surveys

by Alex Birkett December 1, 2015December 1, 2015 Show a landing page to a panel of experts and ask them what’s wrong with it – everyone will have an answer. Oh yes, everyone will have an answer. But how cohesive are these answers? How accurate? How actionable? Turns out, even if the panel consists of … Continue reading How To Use On-Site Surveys to Increase Conversions →

6 Tips for Maximizing Landing Page Conversions

Website Landing Pages

by William Yates November 30, 2015 Follow @novacomcorpNovember 30, 2015 Landing pages are a very simple and inexpensive form of prospect or customer engagement, and when implemented and effectively optimised can deliver high prospect and customer conversion rates, generating more inbound leads for your business. The key to effective, high performance landing pages is simplicity. … Continue reading 6 Tips for Maximizing Landing Page Conversions →

11 Ways To Use Video to Drive Traffic And Conversions

Video Traffic

by Nora Flint November 28, 2015November 28, 2015 Being an expert at SEO is great. And knowing copywriting or video marketing to create compelling content is good as well. But when you can do BOTH? That’s when you can wear a big ol’ “S” on your chest… …because you’ll be impossible to stop. And today … Continue reading 11 Ways To Use Video to Drive Traffic And Conversions →

10 Ways to Optimize Your Landing Page Copy for Maximum Conversions

Conversion Optimization

by Rick Whittington November 22, 2015 Follow @rickwhittingtonNovember 22, 2015 Did you know that marketers who invest in optimization have higher conversion rates? Using data-driven best practices, A/B testing and other forms of marketing data can boost your company’s lead generation potential. Research indicates that marketers are focusing effort and budget on conversion optimization, which … Continue reading 10 Ways to Optimize Your Landing Page Copy for Maximum Conversions →

How To Use Product Spotlights To Drive Conversions

Conversion Optimization

By Nick Grant November 19th, 2015 Last time we talked we focused on driving new or regular readers to your site using product reviews. Tech sites lend themselves well to ongoing product reviews because new consumer electronics are constantly coming out. They also tend to cost a bit of money, so people are more likely … Continue reading How To Use Product Spotlights To Drive Conversions →