Tag Archives: Continues

The Fight Against Retail Loss Continues: How Organizations Can Measure the Performance of Loss Prevention Efforts

Retail Industry

Guy Yehiav July 8, 2021 Total retail loss is an alarming drain on the revenue of retail companies. Driven by common occurrences like shrink, returns, administrative, marketing, e-commerce and supply chain errors, external theft and employee fraud, it can have serious repercussions to margins that are already tightened by the pandemic. As such, the threat … Continue reading The Fight Against Retail Loss Continues: How Organizations Can Measure the Performance of Loss Prevention Efforts →

Email Marketing Continues to Outperform. Are Your Strategies Optimized?

Email Marketing

Larisa Bedgood February 17, 2021 Email marketing continues to be a top performing channel for marketers. Year after year, email outperforms other marketing channels in terms of ROI, customer acquisition and retention. Take a look at some of these recently published statistics in our recent blog post. For every dollar brands invest in email marketing, … Continue reading Email Marketing Continues to Outperform. Are Your Strategies Optimized? →

Why Google Organic Traffic To Websites Continues To Fall

Google Ranking

Why Google Organic Traffic To Websites Continues To Fall by Laurie Sullivan  @lauriesullivan, May 28, 2020 Nearly half of all ecommerce-related searches on Google never result in consumers clicking through to a retail or other website, and retailers acknowledge that they do not see the same volume of traffic from organic search as before the COVID-19 pandemic, … Continue reading Why Google Organic Traffic To Websites Continues To Fall →

Criteo Continues To Expand Beyond Retargeting To Generate Traffic, Increase Engagement

Traffic Generation

Criteo Continues To Expand Beyond Retargeting To Generate Traffic, Increase Engagement by Laurie Sullivan  @lauriesullivan, March 18, 2020 Marketers struggling to stay connected with consumers by generating traffic and increasing engagement with first-party data during the U.S. outbreak of COVID-19 are looking for a perfect way to identify what Cédric Vandervynckt, Criteo GM and EVP, calls high-intent … Continue reading Criteo Continues To Expand Beyond Retargeting To Generate Traffic, Increase Engagement →

LinkedIn Continues Its Social Media Coming of Age With More Features

LinkedIn Utilization

Darnelle O’Brien — October 26, 2019 Follow @thekissagency Professional social networking platform, LinkedIn, has continued its radical revamp with the release of even more features. More targeted advertising Last week, LinkedIn announced the much-needed overhaul of the ad platform, allowing advertisers to drill down more specifically to target ads to specific characteristics like top industries, … Continue reading LinkedIn Continues Its Social Media Coming of Age With More Features →

Crypto And The Curious Consumer: As Education Continues To Rise, Will Investment Follow Suit?

Cryptocurrencies

Crypto And The Curious Consumer: As Education Continues To Rise, Will Investment Follow Suit? by Warren Ashley , April 11, 2018 I no longer have that compulsion to open my crypto app. If you rank as a crypto investor, you can likely attest to a similar addiction from just a few short months ago. We … Continue reading Crypto And The Curious Consumer: As Education Continues To Rise, Will Investment Follow Suit? →

Mentoring Continues to Build Momentum Among Innovative Organizations

Coaching Techniques

Diane Craig — December 13, 2017 Follow @CorporateClass — December 13, 2017 Channeling energy into helping more junior colleagues prosper is an expectation within many organizations. Mentors have four key roles: Acting as a sounding board, offering impartial advice and support Guiding, based on greater experience Opening doors with introductions Providing feedback There is an … Continue reading Mentoring Continues to Build Momentum Among Innovative Organizations →

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