Tag Archives: Continues

Paid-Search ROI Continues To Fall

Paid-Search ROI Continues To Fall by Laurie Sullivan @lauriesullivan, August 1, 2017 A report released Tuesday implies that during the past six years, the effectiveness of paid-search and online video marketing fell at a slightly faster rate compared with other online advertising or marketing. Findings in the report suggest that paid-search return on investment (ROI) … Continue reading Paid-Search ROI Continues To Fall →

3 Reasons Why Business Social Media Continues to Be a Non-Negotiable Marketing Tool

Social Media Marketing

by Jennifer Hanford March 30, 2016 Follow @jennghanfordMarch 30, 2016 Did you work for (or own) a business before social media arrived on the scene? It really wasn’t all that long ago. If you did, then you remember how businesses once relied upon other options – such as cold-calling, tradeshow booths, or printed ads – … Continue reading 3 Reasons Why Business Social Media Continues to Be a Non-Negotiable Marketing Tool →

Pinterest Continues Its Manhunt, Touts Growth Among U.S. Males

The number of U.S. men on the social bookmarking network increased 73% in 2014, Pinterest says. The company is working to adjust the site’s gender imbalance. Martin Beck on January 23, 2015 Pinterest is still looking for a few more good men. The social bookmarking site has a hammerlock on women — Pew Research found … Continue reading Pinterest Continues Its Manhunt, Touts Growth Among U.S. Males →