Erin MayOctober 1, 2015 You can now block individual senders from your Gmail account with two simple clicks. Last week Google announced the most recent in a long history of updates to its core products designed to benefit user experience. Keyword stuffed articles with no value no longer rank well in search, and now graymail … Continue reading Only Good Content Will Save Marketers From Themselves
Tag Archives: Content
8 Instagram Ideas That Will Help You Create Engaging Video Content
Anton EliassonOctober 1, 2015 Have you ever had a creative drought when thinking about what kind of content you should be putting out? Read this post to get inspiration for highly engaging video content and Instagram ideas that work. You might be churning out any combination of blog posts, tweets, Facebook statuses, Slidehares, Infographics, podcasts, … Continue reading 8 Instagram Ideas That Will Help You Create Engaging Video Content
How to Use Facebook to Promote Your Content
Josh HaynamSeptember 26, 2015 Producing content worth sharing is a calling every marketer responds to, but sometimes promoting our content can be a grueling task on its own. What is the most effective way of distributing our content? I’m sure the answer to this question is obvious enough; through Facebook. With Facebook at the forefront, … Continue reading How to Use Facebook to Promote Your Content
Write Blog Content Your Audience Cares About
Donna DuncanSeptember 26, 2015 SEOs often recommend business owners blog. They do that for a number of reasons, not least of which is it increases your chances of showing up in search results and gives you the opportunity to build trust, authority and exposure with your intended audience. New bloggers often struggle with finding topics … Continue reading Write Blog Content Your Audience Cares About
Adding Social Media To Your Content Syndication Platform – Don’t Do It!
Olivier ChoronSeptember 28, 2015 “A strong headline,” I hear you say. If you are a channel marketer and are planning to add ‘through channel social media syndication’ to your existing portfolio of content and web syndication programs, I would like you to think very carefully as to how you are going to do this! Content … Continue reading Adding Social Media To Your Content Syndication Platform – Don’t Do It!
Rules of Visual Content for Every Social Platform [Infographic]
Bob HutchinsSeptember 23, 2015 Great content creators know how to mix visual and story. If you’re playing catch-up with social media and want to get up to speed quickly on visual storytelling, then this new infographic is a must-read. We’ve shared the infographic in its entirety at the bottom of this post. Here are the … Continue reading Rules of Visual Content for Every Social Platform [Infographic]
Web Marketing Wars: Content Marketing Versus SEO
Jessica MehringSeptember 21, 2015 You’re a business with a budget. You have $ 2,000 a month to allocate to Web marketing. Do you hire an SEO specialist or a content marketing specialist? Neither. Because you’re asking the wrong question to begin with. SEO and content marketing are not separate entities. They’re not unrelated marketing tactics. … Continue reading Web Marketing Wars: Content Marketing Versus SEO
Is the Corporate Blog Still Content Marketing’s “Home Base”?
Arik HansonSeptember 18, 2015 For years, what’s been beaten into our head? Drive all social traffic back to our corporate blog and/or web site. We own that content. We can drive leads on our site. We can track user behavior more accurately. Drive all social traffic back to our corporate blog and/or web site. And, … Continue reading Is the Corporate Blog Still Content Marketing’s “Home Base”?
Where Does Blogging Fit Into Your Content Marketing Strategy?
Carly MurphySeptember 17, 2015 If you’re in marketing, you know two of the largest buzzwords in recent years are “content marketing” and “blogging.” But how do you develop a content marketing strategy and where does blogging fit into that plan? Read on to find out. Before you begin, it’s important to get the basics down first. … Continue reading Where Does Blogging Fit Into Your Content Marketing Strategy?
5 Ways to Transform Your Blog Content With Polls & Quizzes
Elizabeth WellingtonSeptember 16, 2015 Just as bread is a staple of your kitchen, blog content is a staple of the content marketing world. Yes, we all love a plain slice of toast, but even the crustiest baguette is made better by condiments, meats and veggies — the perfect sandwich. What can you add to your … Continue reading 5 Ways to Transform Your Blog Content With Polls & Quizzes