Fred ShilmoverOctober 25, 2015 When we started InsightSquared almost 5 years ago, I was beginning a new chapter in my career: first-time CEO. The transition wasn’t easy, and I found myself running as fast as I could to figure out what exactly I was supposed to be doing. Between building my team, fundraising, and trying … Continue reading The 8 Metrics I Use to Run My SaaS Company
Tag Archives: Company
Remote Teams: Cultivating Company Culture
Victoria VessellaOctober 23, 2015 The phrase “company culture” is typically associated with a traditional office setting. However, cultivating culture is just as important, if not more important, for remote field teams. In fact, a study conducted by Forrester predicted that 43% of Americans will be working remotely by 2016. Additionally, a study conducted by Kotter … Continue reading Remote Teams: Cultivating Company Culture
Recreating Your Company [Infographic]
Jeff DeGraffOctober 13, 2015 It’s an old story–a new company with a new product and a new way of looking at things dislodges established business that can’t keep up. A few years later, this same company that so nimbly entered the market stops growing and starts falling prey to new competitors. Why is sustained growth … Continue reading Recreating Your Company [Infographic]
Think Like a Startup, Act Like a Fortune 500 Company
Sarah AdersonOctober 12, 2015 Many startups crash and burn after a few short years. There are so many startups that you’ve never even heard of. Thousands of hopeful entrepreneurs start businesses every day only to have their dreams deflated. The thing is, your million dollar ideas don’t actually start generating profits for at least 6 … Continue reading Think Like a Startup, Act Like a Fortune 500 Company
The “Bug” In Volkswagen’s Culture And 6 Ways To Treat It At Your Company
Neel DoshiOctober 10, 2015 Have you ever cut corners? Maybe you used 1.2 line spacing in your college essays to better meet the “five-page minimum.” Perhaps you’ve parked in a no-parking zone. So, okay, you’re “guilty and guilty.” But you’d never go as far as Volkswagen — true? You’d never cheat on emissions standards — right? The German car … Continue reading The “Bug” In Volkswagen’s Culture And 6 Ways To Treat It At Your Company
How to Brand Your Company as Employee-Friendly
Personal Branding Blog October 2, 2015 The first real job I ever had was in college, marketing websites for a ticket broker. The owners of the company were in their mid-20’s. We worked out of their house. I remember seeing the owner’s wife walk in every morning to say goodbye to him in her business … Continue reading How to Brand Your Company as Employee-Friendly
4 Qualities of a Killer SaaS Company Homepage
Tony AdragnaSeptember 27, 2015 You have a killer software-as-a-service company, but without a killer homepage, it may be tough to get your software in front of the right people. However, but following the five qualities of a great SaaS company homepage below, your SaaS company will be on the right track to digital success. Value … Continue reading 4 Qualities of a Killer SaaS Company Homepage
How to Use Popular Facebook Pages to Get More Brand Awareness for Your Company
Jeniece PrimusSeptember 25, 2015 Are you familiar with Humans of New York? It’s a hugely popular Facebook page started by photographer Brandon Stanton in 2010. His formula is this: 1. Approach strangers on the streets of New York City. 2. Take their picture. 3. Get their story. Sounds simple, but it’s magical: with over 13 … Continue reading How to Use Popular Facebook Pages to Get More Brand Awareness for Your Company
Emoji: Hate Them or Love them, They Improve Your Company
Annekathrin HaseSeptember 21, 2015 The use of emoticons (aka emoji) in our everyday life has increased significantly during the last decade. The growing popularity of the social media and the need to share every moment of our lives on the internet has led to the development of a variety of expressive means that can help … Continue reading Emoji: Hate Them or Love them, They Improve Your Company
8 Tips To Maximize Your ROI With Your SEO Company
By Kristen Godel September 11th, 2015 Before we get into the nitty gritty of how to maximize your ROI with your SEO Company, you must first recognize that if you have a website, you should be doing SEO! In order to ensure that you are maximizing your ROI with your SEO Company, there are a … Continue reading 8 Tips To Maximize Your ROI With Your SEO Company
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